Life, 1928-02-09 · page 32 of 35
Life — February 9, 1928 — page 32: what you’re looking at
What you’re looking at
This page is primarily **advertising**, not satirical content. The dominant feature is a travel/shipping advertisement for United States Lines promoting American ocean liners to Europe (the S.S. Leviathan, George Washington, etc.). The only satirical piece is "The Radio Man Turns Police Reporter" by John Forbes—a brief joke about newspaper sensationalism. It mockingly describes a murder story while *inserting advertisements* for the products used to report it: typewriters, printing equipment, taxi services, hospitals, florists, and newsprint. The satire targets how newspapers shamelessly embed commercial plugging throughout news coverage, treating a tragedy as a vehicle for product promotion. The absurd catalog of brand-name sponsorships for each element of the crime story illustrates the era's aggressive advertising infiltration of journalism. The page also contains product ads (Bellans indigestion remedy, Martini & Rossi vermouth) and a humorous illustration by Russell Patterson.
📄 Transcribed text from this page (OCR, searchable)
Machine-transcribed from the original scan — historical spelling and the odd misread are preserved.
Life When you sail on American ships to Europe OUR trip abroad on any American liner today is like a week's visit in a first class, modern American hotel. These ships belong to you—they con- stitute the American way to Europe. The flagship, S. S. Leviathan, is the largest and best known ship inthe world. A lite over five glorious days of sea and sun from her pier in New York to Cher- bourg and Southampton, The S. S. George Washington is now the largest American cabin ship, with rates very much reduced. Reservations on the S. S. Republic, are always in demand among cabin class passengers, and the beautifully re-conditioned S. S. America will be one of the very finest cabin ships in the world. The S. S. President Roosevelt and S. S. President Harding make regular winter sailings between New York, Algiers, Naples, Genoa. WRITE FOR BOOKLET ON TOURIST THIRD CABIN See your nearest steamship agent about reservations, sailings, rates, aud ports of call, or write to— United States Lines Now Yor Gy SEE Whitchall'2800 | 3 rade Ox: lot water 7 = Sure Relief SELL-ANS FOR INDIGESTION 25¢ and 75¢ Pkg's.Sold Everywhere The Radio Man Turns Police Reporter THs story of how John Smith, 34, was shot and killed last night by his attractive blonde wife, 18, at their home, 913 West Forty- second Street, is available to you through the efficiency of the W. and W. Typewriter, the F. and F. Lino- type and the Gosling Multiple Fold- ing and Counting Press. Mr. Smith was a bookkeeper for the Armour & Montgomery Com- pany, everything for the home, and was shot to death upon his return from work last evening. The pretty young wife used a Smith & Rich- ardson Nevermiss—they get their man—revolver. The first bullet pierced the husband's heart, tearing its way through his natty brown business suit, one of the new winter showing at Brandywine’s Broadway Tog Shop. Following the shooting, Mrs. Smith summoned an Ochre Cab— they get you there and they get you coming back—and drove her worse half to All Souls’ Hospital, which next month starts its annual drive ‘for a five-million-dollar endowment fund. Funeral services for .the victim will be held to-morrow from the home —a delightful California bungalow effect, with brick and stucco walls and tinted tile roof. Those desiring to say it with flowers will find no better florist anywhere than the Whispering Hope Posy Palace. This newspaper is printed on Mid- Maine Triple-Ply Newsprint by authority of the United States Post Office Department, and operates on a columnar length of twenty-one and one-half inches, John Forbes. Convalescent Tuner-yearn-orp Agnes was recuper- ating from a short illness. A. neighbor, seeing her sitting on the front steps, asked, “How are you feeling this morn- ing, Agnes?” “Well,” she plaintively replied, “I don't feel as good as I would if I could.” —Liberty. LioWOROOGUFTTON Rufet ParreRov Now you can enjoy a real training in this attractive Gcld, fall of sparkle and dash—e radical departure and pleasant relief from old fs noel courves and antigua The Russell PattersonSchool Michigan Ave. at 20th St., Dept. 5 CHICAGO, ILL, The Land of the Midnight Sun Picture to yourself Europe’s grandest moun- tainsand glaciers, prettiest lakes, highest waterfalls, quaintestcustoms and cos- tumes — then realize that you can see them all in Norway, plus the truly marvelous fjords which you can see nowhere else, Request Booklet No, 24. We have nothing to sell—all our services are free. Norwegian Government Railways Travel Surean f 342 Madison Avenue, New York STterature. ‘Googe ae lit 1C) ee SSP Add to quart of sweet cider cup Martini & Rossi_non_ alcoholic Vermouth (Ital. or lemon and two oranges. Few garnish withMara- schino cherries, Send for"Happy \\ Days Recipes” to W. A. Ta: ea & Ser AH Pine Street, MARTINI & ROSSI th adje up s 1 d min orde but two civil econ Din cass ing Gian the vert have floor fore to | so. Qui mar foo! Id comicbooks.com