Life — November 17, 1927 — page 6: what you’re looking at

What you’re looking at

# Analysis This page is **primarily an advertisement**, not political satire. It promotes the "Freshman Electric Radio," a consumer product from the 1920s era. The illustration shows a child operating an early radio set while a dog watches—a domestic scene emphasizing the product's accessibility and ease of use. The tagline "Your Light Socket Supplies All Power" highlights a key selling point: no batteries required, as the radio plugs into household electricity. The advertised benefits—"NO acids, trouble, batteries, water, excuses, makeshift"—address common frustrations with earlier battery-powered radios. The phrase "Always Ready...Always Right" reinforces reliability. At $185 (substantial money in the 1920s), this targets middle-class consumers. The manufacturer, Chas. Freshman Co., Inc., of New York, was a legitimate electronics firm of that period.