Life — June 2, 1927 — page 10: what you’re looking at

Machine-transcribed from the original scan — historical spelling and the odd misread are preserved.

Compane EN Uncle Sam mustered fjhis greatest Army and Navy to fight overseas, he fe: had a million and one things to plan and arrange for. You remember the ships that were built and the equipment provided— camps at home and supplies abroad. One of the wisest and kindliest provi- sions was to supply everyone in Service with life insurance at less than itscost to the Government—a lower rate than could be offered by any life insurance company in America. The Government had no taxes to pay and made no charge for overhead expenses. More than $39,000,000,000 of insurance was taken by 4,500,000 Service men and women. Many of these wisely took $10,000 policies—the largest written by Life the Government. Others neglected their opportunities and either took out smaller policies or no insurance at all. The policies were originally issued on the yearly renewable term plan. After the war, holders were invited to convert them into policies on a level premium, legal reserve basis such as is employed by large life insurance companies. But, unfortunately, many policies were allowed to lapse. And now the officials at Washington, gratefully remembering the way the Government was supported in time of need, offer veterans a final chance to restore protection to their families with life insurance at rates below actual cost. All Service men and women who lapsed their term policies may have their insurance reinstated by the payment of one month's back e~ten-shun! Owmrmere premium when accompanied by a cer tificate of good health which any physician may give. Or they may now take out smaller policies at the sam special rates. But—the necessary for. malities must be carried through before July 2, 1927.* There are perhaps 3,500,000 of you men and women specially privileged to get insurance at the old bargain rates of fered in wartime. Will you, who have earned rN this right, neglect the golden opportunity? *For information and necessary blanks send to any local head- quarters of the United States Veterans’ Bureau, oc of The American Legion, or of the Red Cross, or to the national head- quarters of any one of these or+ ganizations at Washington,D.C. One of the most common misconceptions in the public mind regarding life insurance is that lapsed policies are a source of profit to insurance companies and therefore are desired by them. Asa matter of fact, lapsed policies mean loss to bot! panies, Worst of all they often spell policy-holders and com Gomestic tragedy. Because of temporary financial pressure, men sometimes stop i hoping that a little later they may take out e—even though they realize that at an older age they fortune, they are able to pase again the necessary physical examinations, Life insurance policies are not merely sound investments; In ‘of cases they provide the surest form of protection, a Re will have to pay higher rates, tf, by good the majority foe keep it in of tis fortune may have extraordinary opportunity. The Meveoemns Life Insurance Company spends a ime and effort each year urging policyi them to lapse their contracts to apply for reinstatement. Also, we are glad ‘Washington in urging Service men and women to get Government insurance reinstated before it is too late. ‘The 3,500,000 eligibles for this tunate position. We hope they for American families, Once a man or woman has taken a life insurance policy. Saree precaution should be force at its full value. de: Slices whee mie to co-operate with their t tn afore take advantage of thelr HALEY FISKE, President, Published by METROPOLITAN LIFE INSURANCE COMPANY-NEW YO Biggest in the World, More Assets, More Policyholders, More Insurance in force, More new Insurance each yeat comicbooks.com