Life — May 19, 1927 — page 6: what you’re looking at

What you’re looking at

This page is primarily **advertising**, not satire or political commentary. It promotes the Mimeograph machine, a then-modern office copying device. The ad's headline claims business success requires "right brains plus right tools"—arguing that thinking alone isn't enough; companies need efficient equipment. The text emphasizes the mimeograph's practical value: it rapidly produces thousands of printed documents (letters, bulletins, diagrams) cheaply and with minimal effort. The two testimonial boxes from A. B. Dick Company (the manufacturer) cite their service locations and claim the machine is essential for modern business advancement. The ornate decorative border and the mechanical illustration at top are typical of early 20th-century advertising design. This is straightforward product promotion rather than commentary or humor.