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Life, 1927-01-20 · page 30 of 34

Life — January 20, 1927 — page 30: what you’re looking at

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Life — January 20, 1927 — page 30: Life, 1927-01-20

What you’re looking at

This page contains **advertisements and light satirical humor** typical of 1920s-30s Life magazine. The **Murad cigarette ad** uses a stylized profile illustration to market cigarettes to aspirational men seeking "life's better things"—reflecting era advertising that associated smoking with sophistication and status. **"Thoughts of a Girl Reading a Novel"** satirizes female readers as scattered and impatient, jumping between pages, forgetting character names, and skipping to find "racy" (romantic/scandalous) content. This reflects period attitudes dismissing women's literary engagement as frivolous. **"Making a Short Story Long"** is a dialogue joke where two people repeatedly say they weren't invited to events and find it "funny"—obvious mutual misunderstanding played for absurdist humor. **"A Song of Fashion"** parodies pretentious fabric names (Organdy, Cretonne, Chiffon) used in high-end dressmaking, mocking the industry's use of fancy terminology. The **Slush Fund** item compares military spending ($140 million for cruisers) to League of Nations funding, with a joke about political corruption in Senate primaries—commentary on government priorities and backroom dealing.

📄 Transcribed text from this page (OCR, searchable)

Machine-transcribed from the original scan — historical spelling and the odd misread are preserved.

D THE WORLD'S BEST CICARETTE For the\man who feels to life's better things Thoughts of a Girl Reading a Novel EAVENS why do they make books long good night I've only read thirty-seven pages count- ing skipping I wonder where on earth is that racy part Julie told me about I wish I could find it this isn’t a bit interesting here how could any girl be such an idiot as this what's her name gosh I s'pose I'll have to go back and look up her name where she first came in and who on earth is this peculiar Ricardo person who is saying something now I can't re- member what he is to her if any- thing I loathe characters like him anyways so high-minded and every- thing poisonous like that gosh I wish I didn’t have to wade through this conversational part but everybody is raving. about the books this author what's his name keeps writing be- cause he is supposed to be so damn clever or something gosh I wish he'd dry up thirty-seven pages and no necking yet heavens what a bore I wonder what that word umbrage means it says she took umbrage I wonder if that’s a drug or something this is getting good I bet that's what it means I wonder how you look up a word in the dictionary I've never done it you have to know what let- ters come after cach other or some- thing to find anything in a diction- ary I guess I'll read the last two pages and see how the damn thing comes out. BRIGHT as is the future of radio, imagination pales at the not-far- distant prospect of having to listen to Twenty-five Years Ago To-night on the Air. A Song of Fashion (Dedicated to the Master Dress- Goods Namers’ Guild) T’S night-time down in Organdy On the banks of the Cretonne, With my Charmene alone with me Adrift in my Chiffon, I'll Twill a lay Of old Chambray And Ratine Till Dawn, When it's night-time down in Or- gandy On the banks of the Cretonne. Paul F. Watkins. Making a Short Story Long HE: Hello, I haven't seen you for ages—what have you been doing? He: Nothing—what been doing? Sux: Not a thing. Are you going to the DePuystergaz dance on the eighteenth? He: Yeah—I s'pose so. You go- ing to the Bluffingtons’ dinner before it? Sue (laughing): No—you know, I wasn't asked. Did you ever hear hing so funny? He: Gosh, that is funny! Sur: I can’t understand it, can K have you No, I can’t understand it. : Of course, you’re going? He (laughing): No—it's the fun- niest thing—I wasn’t asked. Sue: Gosh, that is funny! IT can't understand it, can No, I can’t understand it. The invitations for the dance aren’t out yet, are they? Sur: Well, | heard they were. He: That's funny. Did you get yours? Si No, my dear, I haven't. I think it’s the funniest thing, don't you? He: Yeah—I can’t understand it; I didn’t get mine. Sue: Well, I simply can’t under- stand it. I think it’s the funniest thing I've ever heard! LM. What a Slush Fund! TATISTICIANS figure that the $140,000,000 wanted for ten new cruisers would be enough to finance the gue of Nations for twenty- eight years. It would also come in mighty handy at a Senatorial pri- mary. “QEVEN days make one weak,” said the coffee in the restaurant percolator. comicbooks.com