Life, 1926-12-16 · page 33 of 34
Life — December 16, 1926 — page 33: what you’re looking at
What you’re looking at
This page combines editorial content with advertisements and subscription promotions. **The Main Cartoon:** A humorous illustration shows a man bundled heavily with winter gear, literally running away while catching a cold—depicted by visible illness signs. This advertises Smith Brothers' cough drops, which the ad claims are "the cheapest health insurance in the world." The joke plays on the irony that despite precautions, people still catch colds during Christmas shopping season because they leave their throats unprotected. **The Text Section** discusses literary humor: Frank Sullivan's work in the *World* newspaper, and other humorous books with animal characters and satirical cartoons. **The Lower Section** promotes Life magazine itself as a Christmas gift subscription, emphasizing it appeals to families with quality humor and illustrations by noted cartoonist Charles Dana Gibson. The page reflects Life's identity as a satirical magazine relying on visual humor and witty commentary about everyday American life—here, the universal experience of winter colds and holiday shopping.
📄 Transcribed text from this page (OCR, searchable)
Machine-transcribed from the original scan — historical spelling and the odd misread are preserved.
Life and Letters (Continued from page 20) left or right, gossip which this book * proves to be founded on fact, even to the mention of celebrated names. It also disposes of the skeptical ques- tion as to why persons capable of giving such aires themse! According to this history, the legitimate practice of astrology must be about the most x profession that there is, inute that literature begins to flag, I intend to look into it seri- ously. In the meantime, I might go to Miss Adams to find out if that would be a good thing to do. All those who enjoy the hilarious discourses of Mr. Frank Sul- livan in the World will be glad to know that some of them have been collected in book form under the title, “The Life and Times of Martha Hepplethwaite” (Boni & Liveright). Christmas Cold Many folks—even careful, fully- dressed ones—pick up colds in the Christmas shopping crowds, simply because they leave their throats unprotected. safely protect and gently medi- cate the throat tissues. They quickly soothe irritation, relieve hoarseness, ease and stop the cough. Your whole throat is cooled, cleared, refreshed. and Menthol (orange box). : Two kinds: S-Bs (licorice) Another humorous publication which 5c you should not miss if you like to loud is “Little Benny's ce Pape (Macy-Masius). Hill of newspaper fame has done amusing book of car- toons and captions called “Among Us Cats" (Harper), with an exclusively feline cast. Smith Brothers’ cough drops Keep a box handy always. “The cheapest health insurance in the world.” SMITH BROT OUGH DROPS Baird Leonard. PRE SER ERE EEE EEE EME SEE Li fe for a @riend eMeans a Griend for LIFE! PEAKING of Christmas presents—as who isn't?—Lire is a gift that brings joy and gladness on Christmas Day—and continues to do so through every week of the New Year. Lire is gay, spontaneous, cheerful and sympathetic; it mixes humor with hu- manity. Its editorials and reviews are entertaining, informative and honest. Its text and its illustrations represent the best work of the foremost American humorists. Fur- thermore, it is the one magazine, above all others, that appeals to the entire family. An ideal Christmas gift? You'll say so—as will those to whom you send subscriptions to Lire! One of Lire’s beautiful Christmas cards—designed by Charles Dana Gib- son—will be sent with each gift subscription. Fill out the coupons below. Obey Ghat Impulse ! EGRENEISE CEE RE SEE SASATRIRSASASAIRIRAS Please send LIFE for one year to Please send LIFE for one year to lenclose $........for..... subscriptions to LIFE to be sent in my name. IFE, 598 Madison Avenue, New York Ten Weeks, $1.00 (Canadian, $1.20; Foreign, $1.35) li One Year, $5.00 (Canadian, $5.80; Foreign, $6.60) comicbooks.com