Life, 1926-04-15 · page 28 of 44
Life — April 15, 1926 — page 28: what you’re looking at
What you’re looking at
This satirical page from Life targets Prohibition-era social absurdities and economic concerns. The "Why the Ark Sailed" cartoon jokes about bootleg liquor quality—Mrs. Noah blames her husband's drinking of illegal alcohol for the flood, suggesting they need to travel somewhere with "real stuff," mocking the irony that Prohibition supposedly eliminated alcohol but created inferior black-market alternatives. The "Five-Dollar Football" article sarcastically predicts catastrophic consequences from Harvard and Princeton raising ticket prices from $3 to $5, absurdly claiming it will simultaneously destroy both college amateur spirit *and* professional football, while supposedly democratizing the sport—satirizing overblown economic panic and contradictory public complaints. The humor pieces include observations on gender preferences and a joke about "Siamese-twin beds" (likely twin beds placed close together), plus commentary on barber poles changing due to women now patronizing barbershops—reflecting 1920s social anxieties about shifting gender roles.
📄 Transcribed text from this page (OCR, searchable)
Machine-transcribed from the original scan — historical spelling and the odd misread are preserved.
WHY THE ARK SAILED Mrs, Noah: THAT'S WHAT YOU GET FOR DRINKING THAT TER- RIBLE BOOTLEG LIQUOR YES, 1 GUESS WE'D BETTER TAKE A SEA VOYAGE AND GO WHERE A FELLER CAN GET THE REAL STUFF. NOTHER one of life's little disappointments comes to the social club's popular humorist when he decides to turn professional. What Happens When a girl likes When a man likes Golf Chesterfields Homebrew Keckless ditto Ar ent The reasonable way :T MARRIED! Five-Dollar Football ye Harvard and Princeton have advanced the price of football tickets from $3 to $5, and the effect of this, as we understand it, will be somewhat as follows The college world will be plunged into a football rate war in which the smaller institutions will be the inevitable losers. The smaller colleges will reap a rich harvest, since » | the public will virtually boycott the Big Three games Professional football will receive a death blow, since the | all-going public will not be able to support both pro: fessional and college games at $5 a throw. There will be an immediate rush to attend professional football games in preference to intercollegiate contests at the advanced figure A staggering blow will be dealt our boasted democracy, since the colleges, instead of catering to all classes, will be playing football only for the rich. The entire nation will be greatly benefited by the spread of professional football, which will mean bringing football right to the door of the workingman, thus hastening the ultimate democratization of Ame The amateur spirit, so much a part of our college life, will practically cease to exist because of the taint of commercialism implied in the desire for huge gate receipts. By putting all coll sports on a self-supporting basis the amateur spirit will at last be secured from the enticements of the professional promoter. Ticket spec ulators, having only the rich to deal with, will thrive as never before. Ticket speculators, unable to sell the public at the advanced rate, will be practically driven out of business Bridge . Sweet se Slow driving Discussion Her own way THEY ( | TOLD you I wanted twin beds in this room.” ap ma'am, These are Siamese-twin beds.” } NEXT! BARBER POLES HAVE CHANGED SINCE THE FEMININE INVASION OF OUR TONSORIAL PARLORS. comicbooks.com