Life, 1926-02-11 · page 27 of 40
Life — February 11, 1926 — page 27: what you’re looking at
What you’re looking at
This is a **Cadillac automobile advertisement**, not political satire. The page shows a stylized illustration of an elegantly dressed woman in fur and a cloche hat, holding a small dog—imagery associated with 1920s luxury and sophistication. The advertisement emphasizes Cadillac's status as the pinnacle of automotive luxury, claiming it represents "the finest thing of its kind that money can buy." The "90-degree" reference likely refers to the engine configuration. The $2,995 starting price (from Detroit) positions it as an aspirational luxury good for wealthy consumers. The small inset photograph (upper left) appears to show the actual vehicle, though details are unclear in this reproduction. This reflects the jazz-age marketing strategy of associating automobiles with wealth, elegance, and modern sophistication—targeting affluent, style-conscious buyers.
📄 Transcribed text from this page (OCR, searchable)
Machine-transcribed from the original scan — historical spelling and the odd misread are preserved.
mostin motor car luxury and elegance. Short of soaring through space, a ride in this Cadillac is the ultimate in unfettered, exhilarating motion. Cadillac not only delights you with the per- fection of its service, but it contents you with the deep, abiding conviction that you have the finest thing of its kind that money can buy. Priced from$2995 upwards, f.0.b, Detroit Acquire the new 90-degree Cadillac and you come to the end of your quest for the ut a NEW NINETY DEGREE CADILLAC DIVISION OF GENERAL MOTORS CORPORATION comicbooks.com