Life, 1925-11-05 · page 45 of 50
Life — November 5, 1925 — page 45: what you’re looking at
What you’re looking at
This page from *Life* magazine contains several satirical pieces typical of the publication's humor: **"Foot-Joy" Advertisement**: A shoe company ad claiming their product corrects foot defects—typical early 20th-century advertising making exaggerated health claims. **"A Day of Crime"**: A humorous timeline satirizing urban professional life. Actions like "beats his wife," "murders Verdi in the bath," and "poisons him with a drink" use violent language metaphorically for ordinary business activities ("sets a salesman on fire with enthusiasm," "slaughters prices"). The joke mocks the intensity and moral flexibility of competitive business culture. **"Miss Missouri"**: A joke about a boyfriend constantly taking his girlfriend to see movies because strangers compare her to famous actresses (Gloria Swanson, Norma Shearer, Ethel Barrymore). The punchline—he finally tells her she looks "like hell" and now must take her to New York—satirizes both cinema obsession and dating frustrations. **Golf/Gopher Etymology**: An educational humor piece explaining how "golf" derives from "gopher," the burrowing animal that damages fairways—playing on language evolution. The page primarily showcases *Life*'s characteristic blend of advertising, light satire, and joke humor.
📄 Transcribed text from this page (OCR, searchable)
Machine-transcribed from the original scan — historical spelling and the odd misread are preserved.
~ When you see a man walking with his head on one side or swith one shoulder higher than the other, he ta ‘balance fro re (a nce from feet JO Ato US PATOFE “The Shoe thats Different™ Not in over fifty of shoe-making have we mode or heard cf n hve ceiling forth the enthusiaar with which FootJoy shoes were received. The shoe is only a year old but it took nearly half a century to discover a method to construct it in its present jorm. As amart and stylish a shoe as ever graced 8 shoe store window or the foot of the most discrimi- nating wearer, it has built fnto it. perfect feet have written us that they never really new what it was to have absolute foot comfort until they put on FootJoys.. “Put on™ is correct {ORuiR on & arteeat ase SA eM a tt het: eren f 2 ports to prevent rolling of the arch ‘roe ide 10 ste: at you are wearint Dow we sre positive that Foot-Joy Shoes will of comfort. Remember thar Frew & Fut Co. Brockton, Mass. Also makers of The <Buxr< Brexaro Yorrect Shape” And GnalomiffZ shoes tor Men ‘Werld-tamous for correcting foot defects of long standing. + LIFE - the word “golf” is one hundred per cent. American. It was originally spelled “goph.” Throughout the Middle West there used to dwell a little animal named the gopher. He still bobs up occasionally on many fairways. The gopher, or ground squirrel, as he is sometimes af- fectionately called, is thus defined in the encyclopedia: “Any of certain burrowing rodents; an animal which does considerable damage to fields, making numerous ex- cavations and uprooting much sod.” The original gophers in this country were as efficient as any of the dubs of to-day in the matter of digging up fair- ways and loosening divots. Accord- ingly, the early sport writers were quick to seize upon the name of the little burrowing animal—who, it may be said, submitted to this indignity with commendable good grace. In the great metropolitan dailies in the time of the Pilgrims we find fre- quent references to the “gophers,” who were described as hacking up the bowl- ing greens and the town commons with their ridiculous “goph” sticks. Vz. B. A Day of Crime 8.00a.M. Beats his wife up. 8.30a.M. Murders Verdi in the bath. 9.30a.M. Steals a kiss from the stenographer. 10.00a.m, Slashes into his corre- spondence. Sets a salesman on fire with enthusiasm. 12.00a.M. Poisons him with a drink. 1.00r.s. Lunch—lays out a com- petitor. 2.30Pr.m. Slavghters prices on old stock. 3.30P.M. Breaks into a conference. 4.39 Pp. 4. Kills time. 5.00P.1. Steals another kiss from the stenographer. 5.30p.m. Shoots a rubber of bridge. 7.00r.M. Dinner—roasts three more competitors. 8—10.30P.m. Tortures the player piano, 11.00 P.M. Beats his wife to bed. H.W. H. 11.40 a. mM. Miss Missouri “Last month somebody told my girl she looked like Gloria Swanson and I had to take her to sce Gloria Swanson. Last week some dumbbell told her she looked like Norma Shearer and I had to take her to see Norma. This week her aunt told her she looked like Ethel Barrymore and I had to take her to see Ethel Barrymore. Last night I told her she looked like hell and now I gotta take her to New York.” B. P. leaming teeth can be yours! Ix your mouth a constant struggle is going on. Ever attacking the delicate en- amcl of your teeth—the acids of decay. Combatting these acids— the alkaline flow of your salivary iH. glands, Dut your glands have grown in- active. The soft, sweet foods, you eat today, fail to give them the exercise they need. Unhindered, the deadly acids col- lect —fice minutes after you brush your teeth. Only by restoring. the continuous action of your salivary glands can you prevent decay. BECO is a safe, neutral salivary stimulant. As soon as it enters your mouth the salivary glands flow more freely. With regular daily use Pebeco entirely re- stores the normal, protective flow of your glands, neutralizing the acids of decay as fast as they form. Do not let your teeth deteriorate. Send for a ten days’ trial of Pebeco, Made only by Pebeco, Inc. Sole Distributors: Lehn & Fink Products Co., Bloomfield, N. J. N.Y. Cfice, 635 Greenwich St. Canadian Agents: H. F, Ritchie & Co., Ltd., 10 McCaul St., Toronto, Ont. At all druggists. GREE OFFER! Lehn & Fink Products Co, Dept. K-21 BloomGeld, N. | Send free new large-size sample tube of Pebeco, comicbooks.com