Life, 1925-10-22 · page 73 of 74
Life — October 22, 1925 — page 73: what you’re looking at
What you’re looking at
This is primarily an **advertisement for Ipswich hosiery**, not political satire. The illustration shows stylized Halloween-themed figures—a clown, a witch, and a goblin—dressed in costumes, promoting a Halloween sale of stockings at reduced prices (69 cents per pair, down from one dollar). The "satire" is purely commercial: the ad uses holiday imagery and playful language ("To Make New Friends") to market hosiery as affordable luxury goods. The text emphasizes value—quality stockings at accessible prices across multiple materials (silk, rayon, wool, lisle). The Halloween costume characters are simply decorative, meant to capture attention and seasonal relevance. There's no political commentary or social critique visible; this is straightforward 1920s-era product advertising dressed up in festive humor.
📄 Transcribed text from this page (OCR, searchable)
Machine-transcribed from the original scan — historical spelling and the odd misread are preserved.
May OR style, texture, color and shapeliness Ipswich has set a new standard of value in dollar hosiery. Our finest fashioned A Hallowe'en Sale stockings cost a little more, and most Ipswich men’s ; ‘ _ . , P “To Make New Friends’ hosiery—even in pure silk—costs less, but the : This week marks the opening of dollar-a-pair styles will probably always be the the greatest sale of Ipswich hosiery : * ever planned. Ipswich dealers all best known wherever people buy wisely ro buy well. over the cousiry até éfering our finest zephyr-weight woolen stock- From sturdy 25-cent hosiery for children to sheer ings at 69 frets a. pain $1.85 full-fashioned styles for women you will find . . . . A i the Ipswich line complete in fine lisle, rayon, pure One Dollar OQ cent cen ts silk and soft wool for every kind of wear and etely Value ~ season of the year. now only IPSWICH -o% HOSIERY b IPSWICH MILLS, Ipswich, Mass. 5) LAWRENCE & CO, Sole Selling Agents 5) comicbooks.com