Life, 1925-07-30 · page 3 of 36
Life — July 30, 1925 — page 3: what you’re looking at
What you’re looking at
This is primarily a **Marmon automobile advertisement**, not political satire. The page shows two scenes of people in early automobiles with the headline "Seventeen or Seventy—it's all the same to a Marmon." The advertisement's humor relies on a social commentary: the joke suggests that regardless of a person's age (whether young at seventeen or old at seventy), everyone enjoys driving a Marmon car equally. This appeals to broad demographics by implying the vehicle's universal appeal and comfort. The decorative border and formal layout are typical of 1920s magazine advertising design. The text emphasizes Marmon's various car models, prices, and manufacturing details. The "Great Automobile" tagline reflects period marketing language promoting American automotive achievement.
📄 Transcribed text from this page (OCR, searchable)
Machine-transcribed from the original scan — historical spelling and the odd misread are preserved.
COCR EVENTEEN EVENTY-if5 all the same toa Marmon The New Marmon line includes various Standard Closed Cars at practically open car price, a compre- hensive selection of De Luxe Closed Models, and three very smart open cars. The body lines are entirely new and all models are mounted on famous Marmon six-cylinder chassis of 136-inch wheelbase. N EW M A Pa M O Open Cars, $3165. Closed Cars, $3295 to $3975 "F. ym All prices f.0.b, Indianapolis, exclusive of tax lb a Great VORDYKE MARMON COMPANY Established 78 comicbooks.com