Life, 1925-05-07 · page 32 of 44
Life — May 7, 1925 — page 32: what you’re looking at
What you’re looking at
This page is primarily **advertising and light humor content**, not political satire. The main elements are: **Left side:** An Anchor Line steamship advertisement promoting five new transatlantic liners (Transylvania, Caledonia, etc.) traveling New York to Scotland via Londonderry, emphasizing comfort and Scotland's attractions for tourists. **Center:** Humorous short pieces including: - A poem mocking the absurdly long Swedish name for a match company ("Svenska Tandsticksbolagets Forsaljningsaktiebolag") - Anecdotes about a Bishop of London swearing while fishing and an Arkansas man losing weight by accompanying his wife's evening walks **Right side:** An advertisement for Chateau Frontenac hotel in Quebec, describing June as "Quebec's quaintest month." The humor is gentle, relying on wordplay, irony, and domestic comedy rather than political commentary. This reflects Life's character as a genteel, middle-class publication focused on travel, consumer goods, and mild social observation rather than hard-hitting satire.
📄 Transcribed text from this page (OCR, searchable)
Machine-transcribed from the original scan — historical spelling and the odd misread are preserved.
TRANSYLVANIA CALEDONIA CALIFORNIA TUSCANIA CAMERONIA Second to none in equipment and appointments for passenger comfort, these five new liners recently added to our New York- Londonderry - Glasgow Service form an important and outstand- ing feature of present day trans- atlantic travel; they make the old-established Route from oka iy Nee a go? ot North of Ireland via Londonderry a most desirable one for begin- ningand ending aEuropean Tour, the most logical one for those traveling regularly to Scotland for business or pleasure. To lovers of outdoor life few places offer the attrac- tions of Scotland, with its bracing, ozone laden air, great moors, sparkling streamsandgem-likelakes Links famous since the ancient game began await the golfer; splendid roads, revealing new vistas of scenic beauty at every turn; shooting and fishing afford exciting sport, whileancient castles and ivy-covered ruins enchant lovers of the romance with which Scottish history and literature is filled. Old time inns abound with hearty welcome from genial hosts and all the comforts of well- equipped hotels. For literature and full particulars apply ANCHOR LINE 25 Broadway New York or Branches and Agencies What's in a Match? (On Reading a Report of the Swedish Match Company) You slender stalk with a small black bud, That bursts in yellow petalled flame, Unless indeed you prove a dud, I marvel greatly how you came, You that I spend to light a fag, To give so marvelous a name To the Svenska Tandsticksbolagets Forsaljningsaktiebolag. I bow in reverence, tiny stick, And scarcely dare for change to ask, Or snap, “A box of matches, quick, Rememb'ring your gigantic task In having such a tail to wag, Or hide behind so brave a mask, As Forenade Svenska Tandstickfabricker Aktiebolag. —A. W., in London Daily Chronicle. Ina Pinch, use ALLEN'’S FOOT-EASE A Round Oath The Bishop of London is said to figure in the following incident. He had been salmon fishing in the Highlands when two ghillies were heard subsequently dis- cussing his merits, and one of them re- marked: “He's a very nice gentleman, he is, but he do swear something dreadful.” “Swear?” exclaimed the other, aghast. “And him a bishop?” “Aye,” said the first. “A salmon started to rise and I asked him, ‘Shall I row after that ——— fush, m'lord ?’ And he said, ‘Yes, do!’” —Sporting and Dramatic News. Wine Jelly when favored with Abbott's Bitters is made more delightful and healthful. ‘Sample Bitters by mail. 25 cts. In stamps. C. W. Abbott & Co., Baltimore, Md. Reducing the Family Weight “What makes you look so fatigued?” was asked of an undersized Arkansas Cityan the other day. “Well, it's like this,” he replied. “My wife is walking to reduce, and the only time she can do it without attracting the attention of the neighbors is in the eve ning. She insists that I go along, even if Lam tired. The last two weeks I have lost eight pounds and she has gained two ounces.”—Arkansas City Traveler. Copy! “How much shall I write about this thing of man's being composed mostly of gluc?” asked. the reporter. “Oh, about a couple of sticks,” said the day city editor, who has his serious side— New York World. Patriotic Fatner (indicating naval officer): There, my son, goes one of our most famous sailors. Boy (unimpressed): Huh! Where's his parrot ?—London Opinion. quaintest month Few know it. Few deem it possible. Here, in June, throbs a typical Normandy countryside....French peas- ant houses, in fresh white- wash. French girls, instarch- ed pinafores.W aysideshrines opened —pilgrims passing. Oxen plowing—women plant- ing.... ThruQuebec’smedieval streets, pass age-old religious and patriotic ceremonials. On 500-foot-high Dufferin Terrace, time-h onored French evening parades and concerts....Chateau Fronte- nac, is the huge baronial cas- tle of the scene. June finds it gay, yet uncrowded. Its famous hospitality at its best....June for quiet brows- ing! June for the unspoiled quaintness of this quaint place! Interesting literature and information at Canadian Pacific, 344 Madison Avenue at 44th Street, New York; 71 East Jackson Boulevard, Chicago; or Chateau Fron- tenac, Quebec, Canada. CHATEAU comicbooks.com