Life, 1924-06-12 · page 35 of 44
Life — June 12, 1924 — page 35: what you’re looking at
What you’re looking at
This page contains two distinct elements: a short satirical story and an advertisement. **"Those Friendly Visitors"** (left side) satirizes European attitudes toward Americans, specifically American courtship customs. French hotel guests express shock at American social practices—particularly that an unmarried young man and woman socialize openly together, and that the man removes his gloves in public. The satire targets European stuffiness and strict social conventions by presenting American informality as scandalized through foreign eyes. The punchline relies on the contrast between rigid European propriety and casual American behavior. **"For the Big Thirst of Little Folks"** (right) is a Clicquot Club ginger ale advertisement, not satire. It markets the beverage to children as wholesome and preferable to other "unknown beverages," appealing to parents' concerns about their children's consumption habits and savings accounts. The accompanying illustration "The Man with the Hose" (bottom left) appears decorative rather than satirical.
📄 Transcribed text from this page (OCR, searchable)
Machine-transcribed from the original scan — historical spelling and the odd misread are preserved.
Those Friendly Visitors Tuey were gathered in the waiting- room of a hotel which they frequented ip Three | of five two mer ng American American mat semewhat awkwardly on a harmonious id, smiling at her young mar sorry [never learned it.” “D, he talking alsout “Oh, no,” she said 1 chivalrous murmured. think they serene! for th so,” concurred thi talked ri bus ng and fr these America women. Fo azen + example, that couple over there.” couch t Sitting on a t was a whispered ndo nd she so painted. W contributed one of the mer the others in the group. Just Ic one gloves on.” . » gloves!” It was a scandalized ff his collar or might just as well have “And taking out a young lady. Think of it” A young lady?" One of the women Who meets ye “In a public hotel all over her face y think she’s a lady.” people as they rose ng men all alone “They are such charming sighed the leave r gil to 1 we go to dinner?” I 0,” said the young man. 1. MeM. THE MAN WITH THE HOSE the big thirst of little folks Summer days and the children clamoring for a drink—then’s the time when Clicquot Club is a blessing. Give themall they want of it. The clear spring water, the real Jamaica ginger, the fine fruit flavors everything in Clicquot Club is as good as the world can make it. No coaxing to get youngsters to drink Clicquot—they all like it. They like to whiff its pert, fresh fragrance, to see it bubble in the glass, to feel its kindly yet tingly taste. Let them try Clicquot Club once. Then they'll never want to invest their pennies in a large assortment of ur ages—which will be a good t small savings accounts, and the mies too. Order by the case from your grocer, druggist, or confectioner. <nown bever- g@ for their ittle tum- THE CLICQUOT CLUB COMPANY MILLIS, MASS., t A. Orcagarl ON Cincem Aut MVCQnot Clicquot Club SARSAPARILLA What a sweet, rich goodness! Cream it up like coffee, That's called Black Cow. PRONOUNCED KLEE-KO Cio Ginger Ale comicbooks.com