Life, 1923-11-15 · page 31 of 40
Life — November 15, 1923 — page 31: what you’re looking at
What you’re looking at
This is an advertisement, not political satire. The page promotes Fisher Body Corporation, a major automotive coachwork manufacturer of the era. The heading "Fisher Bodies" and the ornate framing suggest quality craftsmanship. The image shows an elegantly dressed woman in a fur coat examining or admiring what appears to be an automobile interior or detail, emphasizing luxury and refinement. The ad's message claims that Fisher-bodied cars represent "the finest and most beautiful examples of coachwork," positioning the company as a premium supplier. The multiple locations listed (Detroit, Cleveland, Walkerville, St. Louis) indicate Fisher's substantial manufacturing reach. This represents typical early-20th-century advertising associating automobiles with sophistication and status.
📄 Transcribed text from this page (OCR, searchable)
Machine-transcribed from the original scan — historical spelling and the odd misread are preserved.
That Fisher products richly deserve their reputation of being the finest and most beautiful examples of coachwork is quickly proven by the examination of any motor car body which bears the emblem—Body by Fisher. FISHER BODY CORPORATION, DETROIT CLEVELAND WALKERVILLE, ONT. ST. LOUIS comicbooks.com