Life, 1923-09-27 · page 15 of 36
Life — September 27, 1923 — page 15: what you’re looking at
What you’re looking at
This page contains three satirical pieces mocking the wealthy "New-Voes" (likely "nouveau riche"—newly rich people): 1. **"The New-Voes Take Up Sport"**: A poem satirizing wealthy newcomers who adopt all sports fashions and equipment without genuine knowledge, confusing tennis rackets with polo mallets and lacking proper understanding. 2. **"Unconvinced"**: A brief joke where a mother explains Sunday is a "day of rest," mocking New Yorkers' ignorance about rural life customs. 3. **Bottom cartoon**: Shows a man in a car confronting a farmer about an employee's swearing, satirizing the wealthy's disconnect from working-class behavior and rural culture. The overall theme: nouveau riche affectation and incompetence in both leisure and understanding ordinary people's lives.
📄 Transcribed text from this page (OCR, searchable)
Machine-transcribed from the original scan — historical spelling and the odd misread are preserved.
The New-Voes Take Up Sport THE New-Voes have taken up sport. Every form of sport. There isn’t a game they don't play. Or, rather—play at. They have engaged no end of instructors, and trainers, | «d coaches, and markers. And they have laid out every type of field, and course, d moor, and rink, and court. They've got all the necessary paraphernalia, from the right kind of croquet wickets to the best South American polo ponies. They haven't missed a trick. And they've got all the proper clothing. Of course, they may appear on the links dressed for fox inting. And in a yachting get-up when they ought to be turned cut for duck shooting. But then, they’ve taken up so many sports. As a matter of fact, they don’t know a tennis racquet om a polo mallet. Or a niblick from a squash bat. Nevertheless the New-Voes have taken up sport. Every form of sport. Cc. G. S. Unconvinced \ ILLIE: Do they call Sunday a day of rest? Mortuer: Yes, dear. “Where?” ITY the poor New Yorker—he never knows where his next bullet’s coming from. “IT CERTAINLY IS A WONDERFUL MUSEUM, ISN'T IT, FRED?” “YES. LET'S SEE EVERYTHING THEY GOT, SO WE WON’T EVER HAVE TO COME AGAIN.” T would doubtless be the end of a beautiful friendship if Henry Ford attempted to answer Thomas Edison’s questionnaire. I UNDERSTAND YOUR NEW HIRED MAN LEFT YESTE Si: YES, GOT DISCOURAGED WHEN HE FOUND OUT THAT SWEARING AT A TRACTOR DIDN'T RELIEVE HIS FEELINGS. comicbooks.com