Life, 1923-09-13 · page 12 of 36
Life — September 13, 1923 — page 12: what you’re looking at
What you’re looking at
This page from *Life* magazine focuses on women's fashion, specifically high headwear. The upper section satirizes the trend of excessively tall and elaborate hats through illustrated examples: a "bon voyage bonnet," an ornate "Snyler creation," a jeweled "Pilgrim turban," and a "frontispiece of palms." The accompanying text mocks these impractical designs with dry humor, noting that even modest variations might seem excessive to observers. The lower section provides a practical sewing pattern for a "beveled camisole" that readers can make at home, addressed to "those designing women in our Pattern Department." The satire targets the absurdity of Edwardian-era millinery fashion—when women's hats were famously enormous, decorated with feathers, fruit, and other ornaments—while simultaneously offering readers a useful DIY alternative.
📄 Transcribed text from this page (OCR, searchable)
Machine-transcribed from the original scan — historical spelling and the odd misread are preserved.
DAME FASHION DECREES that HEADGEAR SHALL be GEARED HIGH the A t litile toque rid this is this Smyler cre- ¢ bonnet ation, pronounced ), Hill do- by cognoscenti “all nated to the to the i ardess Justa few Orient pearls and dia- A fetching frondis- monds give this icce of palms, by Piffany turban a A th is je ne’ sais quoi— sure to yield lus- you tell ’em cious dates A HAPPY SUGGEST r J PATTERN DEPARTMENT bY Fd TS. designing women in our Pat- tern Department are ¢ i This mont ve evolved ng little bevel edged camisole whic! you’can make at hom by following the layout shown here. So choose your gusse now. Snip along tl dotty lines, allowin plenty of leeway fo the gores, till you reac! the guimpe; then cu back quickly to the j bot, till all the mate is whittled. Fold as in dicated. When your husband sees what you are at- tempting, he too will agree that you will do well to cut it out. Exgts 1, 2, 3, 4, 5, 6, to Court to 45th Street. Exits 7, 8, 9, 10, 11, to 45th Street. Exits 12, 13, 14, 15, 16, 17, to Court to 45th Street, BALCONY comicbooks.com