Life, 1923-08-02 · page 38 of 40
Life — August 2, 1923 — page 38: what you’re looking at
What you’re looking at
This page consists primarily of **advertisements** interspersed with two brief **humorous pieces**. The main ads promote luxury travel (Mediterranean cruise on the Belgenland ship), French talcum powder (Ed. Pinaud's Lilac Talc), and a subscription offer for *Life* magazine itself. The cartoon content includes: 1. **"An Editorial Slip"** — A joke about a young author whose manuscript was finally rejected by an editor, but the author quips that this is the *first* time the editor ever returned anything, implying the editor typically loses submissions. It's mild office humor about editorial incompetence. 2. **Life Magazine Subscription Ad** — Features a cherub and promotes *Life* as "the leading humorous weekly," emphasizing its editorial commentary, illustrations, and reviews of books and theater. The ad offers ten weeks for one dollar. The page reflects 1920s consumer culture and *Life*'s positioning as an affluent, sophisticated humor magazine for middle and upper-class readers.
📄 Transcribed text from this page (OCR, searchable)
Machine-transcribed from the original scan — historical spelling and the odd misread are preserved.
Mediterranean Cruise De Luxe by specially chartered new Red Star Liner BELGENLAND January 19th to March 26th, 1924 As one of the guests of Cook’s 1924 Grand Cruise, you can share the pleasure, the profitable study, the life-giv- ing relaxation of a trip to the garden of the world, amidst an atmosphere of leisure, comfort and luxury. The Belgenland is the most modern, most replete, and the largest ship cruising to the Mediterranean next win- ter. Abounding in many novel and exclusive features— she has broad glass enclosed decks, swimming pool, gymnasia—a unique a la carte service, where meals may be ordered at your own time in your own way. A superb itinerary under the management of COOK’S TRAVEL SERVICE—the World’s Leading Travel Organi- zation with a chain of permanent offices along the route and its own fleet of steamers on the NILE. Cruise Limited to 500 Guests Illustrated Literature on Request THOS. COOK @ SON 245 Broadway NEW YORK 561 Fifth Ave. Boston Philadelphia Chicago San Francisco LosAngeles Montreal Toronto Vancouver AN EDITORIAL SLIP Editor: YM soRRY I DID NOT RETURN YOUR LEAD THAT TIME. Young Author: PERFECTLY ALL RIGHT, IT'S THE FIRST THING OF MINE YOU EVER FAILED TO RETURN. _— 00000000000000000 000000000000 00000000 00000000 LU PINAUD'S LILAC TALC Exquisite talcum combined with ED. PINAUD’S famous French Lilac “The Talk of the Fashionable World.” At drug and department stores, Parfumerie ED. PINAUD American Import Offices ED. PINAUD Bldg. New York BO ea anna en nn 995000008000000000 BES 0 0000000000000000000000000000000000090000000 000000 00000000 Smiles Every Week The Whole Year ’Round if you read Life It is the leading humorous weekly for regularly. you and your family. Every Tuesday it will bring you editorial comments on events of the day, pages of clever illustrations and subtle humor, reviews of books, stage and screen—it is a magazine which should be in every American home. We make a special offer of ten copies for one dollar. Send in the coupon below, you'll never miss the dollar—Obey that Impulse NOW. On sale at all newsstands, Special Offer Enclosed find One Dollar (Canadian $1.20, Foreign $1.40). Send Lire for the next ten weeks to LIFE, 598 Madison Avenue, New York One Year $5 Canada $5.80 Foreign $6.60 CAREY PRINTING CORPORATION New York City-Bethlehem-Philadelphia comicbooks.com