Life, 1923-05-10 · page 4 of 36
Life — May 10, 1923 — page 4: what you’re looking at
What you’re looking at
This is not a satirical cartoon but rather a **Packard automobile advertisement** from *Life* magazine. The page features a photograph of a Packard Single-Six touring car against a dark background, with the heading "ASK THE MAN WHO OWNS ONE." The text celebrates nearly three years of production of the Packard Single-Six, highlighting its quality craftsmanship and market success. It references the car's "splendid behavior and marked economy," claiming the vehicle has met expectations from original marketing claims. The ad emphasizes strong sales demand and consumer satisfaction. The price listed is $2,485 at Detroit. This represents typical early 20th-century automobile advertising emphasizing reliability and prestige rather than satire or political commentary.
📄 Transcribed text from this page (OCR, searchable)
Machine-transcribed from the original scan — historical spelling and the odd misread are preserved.
G3. Mra) Pi) JOEY, ~ Nearly three years’ production of the Packard Single-Six has now gone into the hands of the owner. It seems fitting in this connection, to recall the expectation aroused in the earliest of our Single-Six announcements, and in- quire into its fulfillment. We promised, in short, that the Single-‘Six would conform to the best traditions of Ean (EY fla GE (EN OO oO W N S fine car manufacture, and unite to that fineness a moderateness of first and after cost, without previous precedent. The steadfast maintenance of a sales demand without parallel in Packard history, and the insistent demand by distributors for more cars than Packard is able to supply, the car’s splendid behavior and marked economy—all these justify the confidence expressed three years ago. Single-Six Touring Car, Five-Passenger, $2485 at Detroit comicbooks.com Oa =a OSI SIGN