Life — January 25, 1923 — page 3: what you’re looking at

Machine-transcribed from the original scan — historical spelling and the odd misread are preserved.

! World-Famous Pocket Series A Offered Until February 28 at ° Sensational Reduction! Size of } Books 3 1-2x 5 inches. Books Printcd Uniformly; Bound in Heavy | Per Card Cover Stock. You Must Act Before Midnight February 28, 1923 } Book I have sold 25,000,000 copies of my pocket series in three Se per book. That is the problem I am working upon now, I find it cost approximately a million dollars to sell and I may solve it. I have a plan which I intend to try out These 25,000,000 books. That means for every dime I re- with readers of this announcement. In brief, what I must ceived I had to spend five cents in order to make the sale. do is simply this: the sales cost per book must be reduced So I have really been getting only five cents for each boo from 5c per book to le per book. That means we must get 1 have solved the production problem—I produce these books five times as much business on the same advertising and at an astonishingly low cost. The actual cost above the price distribution outlay. Am I asking too much? That remains of raw material is very. slight indeed. This is because of to be seen. The response to this amazing announcement especially made machinery. Mass production has cut the will decide the question. There is nothing so convineing cost of the book, but distribution costs remain the same— as an actual test, and that is the real reason for this sale. Take Your Pick at only 5c Per Book = [‘vrccr Drama Last Days, Condemned 201 Satan and the Saints 35 Maxims. Rochefoucauld Poems of Evolution Man. Hugo 67 Church History. 154 Eplgrams of Ibsen now-Bound. P’ Master, Baider. , Thee Man" Would Be King. | 169 Volces From, the Past ism De Sevigne a Stoops to ‘conauer Steno 139 Life of Dante Thoreau Vision of Sir Launfal Goldsmith Xmas Carol, Dickens 69 Life of Mary, Queen Huxley ‘The Vampire, Kipling Misanthrope. Moliere Rip Van Winkle. Irving Scots 3. Proverbs of England Prose Poems, Baudelaire Ghosts, Poeen oa Red Laugh Andreyev 5 Life of Johnson, Proverbs of France Pillars of Society. Ibsen 7 Hanged. Andreyev Macauley Proverbs of Japan Selence Salome. Wilde, Sherlock Holmes Tales 174 Trial of William Penn Proverbs of China toe: wile SIRE? ota za Humor Froarte of Ha BF Tad or etn x Attack on Mill, verbs : . 5 Lady Windermere’s Andersen's Falry ‘Tales | 22) Jumping Froc. Twain proretbs Puzzle of Personality a Fan. Wilde Alice in Wonderland English as She Is Spoke Proverbs + Study in Peycho- Redemption, | Tolstot 37 Dream of. Ball. Morris ‘Twain Proverbs Analysis . ‘Tartuffe, Moliere House & Brain Lytton 231 Exe tas Sketches. Parcho-Analyals — Key hakespeare’s Plays Color of Life, Halde- ‘Twain Philosophy & Religion ip Homan Behavior man-Julius Artemus Ward. His 159 Guide to Plato. Durant Bi aiding ‘The Tempest Majesty of Justice. ‘Book. Buddhist Philosophy lology and Spiritual Merry Wives Windsor ‘Anatole France Whistler's Humor B47 Guide to Stolcism Philosophy As You Like It. Miraculous Revenge. Wit of Heine. Eliot 24 Theory Reincarnation Building of Earth ‘Twelfth Night ‘Shaw Dot's “Laugh.” Nasby 57 Plato's Republic Lectures on Evolution Much Ado Nothing ‘The Kiss. Chekhov Schopenhauer’s Essays. Haeckel Measure for Measure Euphorian in Texas. ‘Literature Priat and Death of 42 Origin of Human Race Hamlet, Moore Friendship, ete. Thoreau Socrates 238 Reflettion on Science. Macbeth 219 Human Tragedy. France ‘Thoughts on ‘Nature. Moditations of Aurelius ‘Huxley King Henry V ‘The Marquise. "Sand ‘Thoreau, Eucken: Life and 202 Survival of Fittest. Julius Caesar 26 Men and Girl. Gorki England in Shakespeare's ‘Philosophy . Tichenor Romeo and Juliet, Dreams. Schreiner ‘Time. Finger ‘Age of Reason, Paine Evolution vs. Religion, Midsummer Night's ‘Three Strangers. Hardy Chersterfield's Letters. Spencer: ‘Life and Balmforth Othello Man Without a Country Defense of Poetry. ‘Wor 133 Electricity Explained King Henry VIII ‘Shelley ‘Aesop's. Fables 92 Hypnotism Made Plain Taming of Shrew History and Biography Love Letters of King Discovery of Future, 53. Insects and Men King Lear ts ‘patties | ana sui ime Henry Vill wees 189. Eugenics. Ellis ei Voltaire Dialos Plato King Henry 1V. 1) 213 Tite: cf Beane jon, Ve 32 Essence of Boddhism. Be of “es a a 3 of Al rocket eology. Conts ye yt King Henry Vi Threat the San "woo te 2 Roundations of Relist sats ae . 4 v1. a zion riage. an . King & Henry x x Part IIL panes, 7m alles Lore. Studies fn Pessimism. parley and Owen , y ; nhauet 2 e rth. Cont King John dultus Caesars tine Emerson's Essays 2 a of God. in Nature. ‘Mrs. Sanger and Fussell Kine Richard 1T UA Ga Hee Letters’ “of » Portuguese Lisa character. Rome” or Heason. Inger- Pericles Selene oe Laas Going to Church. Shaw Goethe : Spiritualism. "Doyle and Merchant of Venice wee rage Socialism for’ Millionaires. Ignorant Philosopher. ccave Fiction Voltaire. | Hugo id oltaire is Life Any Meaning? pec! Wilson Tolstol’s Essays Thoughts. of Pascal Harris and’ Ward Happy Prince. Wilde Tolstoy, ‘Tite ana ‘Works Four Essays. EUs Stole” Philosophy. Murray Capitan * v8. “Soctal- ror. Balzac i Shakespeare. 3 ne S Daley Mailer. ve dames When. “Partans Ruled Chokes of Books, a itow Butler ud ring se Z Nietzsche: > c Clnrimonde.” Gautier a Chesterfield and Rabel- Sun Worship. Tichenor Se ear Debate Fif. De Maupassant Dumas als. Sainte-Beuve Olympian Gods. Tichenor Tallow Ball. De Mau-| 2: Whistler: The Man and Prince of Peace. Bryan Primitive Beliefs Miscellaneous passant His ‘Wort: On Reading. Brandes 3 Chinese Philosophy of | 305 yrints on Short Storl De Maupassant's Stories Bruno: Life and Confessions of Opium Life. ist Eek at Spee Balzac’s Stories Martyrdom Eater ‘What Life Means to Me = <hney Podewe Don Juan, Balzac Cromwell & His Times Lincoln, Ingersoll London Birming Dictionary: Christ tn Flanders. 336 Heart, Affaire of Henry Subjection of — Women. Poetry Faults’ in’ English Fleece of Gold. Gautier Paine’s Common Sense 3 S Kasldah, Darn Whet muvectant Mothers One of, Cleopatia's Vindication of Paine, ‘Essays bet al Care of the Baby jautier ngerso! Essays. - 3 Short Startes."Daudet Brann: “Smasher of Liberal, Education. Rise Ct Ancient ee eee Boccaccio’s ries ms 5 R 7 Tolstol’s. Short Stories Life in Greece and ‘Thoughts on Lit, and Ty Alegre. _ sition pel a A el pec The Gold Bug. Foo” | 214. Speeches of Lincoln Condenscension in Fi f plenmood; Fests, “Lite eGo! 2 ion = » Ye Carmen, Merimee as immoral 21 Wom Great Sea Stori Essay on Swinburne ys... Maeterii Saint: -Gerane. pumas Lost Civilizations, shell Thompeon om Bree Key Goal eng re. an a ae i Rights of Women, Ellis Lodging for Night. 170 ‘Whit gets of Bee Central Stevenson nings of Christianity Pen. Pencil, Polson. patading ‘alt Tina we tenth . 8 167 Plutarch’s Rules Heal IMPORTANT NOTICE TO PERSONS LV. ag Dead. st Lying elie Michael “Angelo's Sonnets Prince, Machiavellt ING_D AN le ini: C OUNTRIES! | Remit at regular price, of, Ide ie Se ee Order Before February 28---Minimum of 20 per volume, is offer le! imites fo book axim: hayers in 0. S. and its possessions What Great Men Have HOW TO ORDER—Each book ts preceded by ‘ said About Women @ number, and readers will please order by num- SPECIAL BARGAIN Berges dies | "Garment simply write down “lie: Weite Your armel imply wi jown “21”, e your » From Emerson name and addres lainly. The books will We have an amazing proposition for those reach you in les: than week by pare ont. who order full sets of 300 volumes. At 10c = All titles are in stock. We will make no copy this set is worth $80—our special x tutions. Remember the minimu only $14.25, which is less than 5¢ per volume. goborlenrs. and 20 books—as many more as you like. Send FULL SET—800| VOLUMES—WORTH $80— mo order check (add 10¢ to personal checks ONLY $14.25 ‘isdom for exchange), stamps or cash with all orders. Haldeman-Julius Company, Dept. x 302, Girard, Kansas comicbooks.com