Life, 1922-10-05 · page 35 of 36
Life — October 5, 1922 — page 35: what you’re looking at
What you’re looking at
This page consists primarily of **advertisements**, not political cartoons or satire. The content includes luxury travel promotions: Cunard cruise lines advertising Mediterranean and around-the-world voyages (1923), positioned as prestigious leisure experiences for affluent customers. There's also an ad for Milo Violets cigarettes with decorative violet imagery. The notable element is **Life magazine's self-advertisement** promoting subscriptions to college-bound students. The pitch frames the magazine as a remedy for homesickness—claiming its humor ("a good, hearty laugh") prevents the "blues." This reflects 1920s assumptions about the magazine's role: sophisticated, humorous content for educated readers. The overall page reflects **1920s American consumer culture**: luxury travel, cigarettes, and mass-market humor were positioned as aspirational lifestyle markers for middle and upper-class audiences.
📄 Transcribed text from this page (OCR, searchable)
Machine-transcribed from the original scan — historical spelling and the odd misread are preserved.
Mediterranean By Magnificent New CUNARD S. S. “SCYTHIA” Specially Chartered Twin-Screw Turbine Oil-Burner, 20,000 Tons Sailing Jan. 30, 1923, returning April 2, visiting EGYPT Madeira, Portugal, Spain, Gibraltar, Algiers, Tunis, Holy Land, Turkey, Greece, Italy, Sicily, Riviera, Monte Carlo, ete. The “Scythia” is a veritable floating palace, with spa- cious decks, lounges, veranda cafes, 2 elevators, com- modious state-rooms with running water and large war s; bedrooms and suites with private baths. The famous Cunard cuisine and service. (Only one sitting for meals.) Free optional return passage at later date by any Cunard steamer from France or England. _ full informa- limited. to 450 ie. Apply to FRANK TOURIST CO. Eatablished 1875 489 FIFTH AVE., NEW YORK 219 So. 15th ST., PHILADELPHIA ticut Lon the Te- THE GOLDEN JUBILEE CRUISE Limited to 400 Guests January 24 to May 31,1923 Sailing Eastward from New York by the Specially Chartered, Splendidly Appointed New Cunard Liner “SAMARIA” The supreme holiday of a life-time—among the v ful lands and picturesque taces of the world—achi the Great Circuit in 127 days of delightful cruising in luxury and leisure, meeting Springthroughout the Cruise. The gorgeous itinerary of 30,000 miles embraces: Mediterranean cities and Egypt—four weeks in India, Dutch East Indies, and Straits Settlements — Saigon in Indo-China, the Philippines, and China—two weeks in Spring-crowned Japan— Hawaii, San Francisco, and Panama Canal. This Cruise celebrates the 50th year since the first world-tour was conducted by Thomas Cook, the founder of our organization. The membership-limit assures every guest the utmost in comfort and service. THOS. COOK @ | 245 Broadway NEW YORK 561 Fifth Avenue Boston Philadeiphia Chicago San Francisco Las Angeles Montreal Toronto Vancouver Violets ) sented Gold! Tipped od Cigarettes 510) Box DeLix of 100-250 Uf your dealer cannot supply you write pt Me cates Among the Requisites When your Son or Daughter goes to College include a Subscription Life As a preventive of homesickness it is unequalled. A good, hearty laugh each week dissipates the blues. Try it for a half year, or, Obey That Impulse, and for a trial trip, avail yourself of our Special Offer Enclosed find One Dollar (Canadian $1.20, Foreign $1.40) Send Lire for the next ten weeks to Open to new subscribers; no subscriptions renewed at this rate. LIFE, 598 Madison Avenue, New York One Year $5 Canadian $5.80 Foreign $6.60 89 comicbooks.com