Life — September 28, 1922 — page 25: what you’re looking at

What you’re looking at

This satirical cartoon depicts a chaotic street scene centered on fashion. A large figure wearing "D.S.C." (unclear what this acronym represents) stands prominently amid various people engaged in athletic activities—swinging, jumping rope, playing sports under an awning. The satire appears to mock the trend of wearing specialized "sport clothes" in everyday public settings. The scene suggests that fashionable people dress in athletic wear not for actual athletic purposes, but as a style statement or social display. The cartoon criticizes this performative aspect of fashion—people parading in sporty outfits while engaging in exaggerated, sometimes absurd activities in plain view. The title's "flair" suggests pretension: the joke is that wearing sport clothes has become more about appearing stylish and fashionable than about genuine athletic participation. This reflects early 20th-century social commentary on how fashion trends influence behavior and public display.