Life, 1922-03-02 · page 2 of 34
Life — March 2, 1922 — page 2: what you’re looking at
What you’re looking at
This page is primarily an **advertisement for LIFE magazine itself**, not a political cartoon. The decorative header features cherubs flanking the LIFE logo, establishing the magazine's sophisticated brand identity. The text promotes LIFE's editorial content—covering "Politics, the Drama, the Moving Pictures and Books"—written by four named contributors (Edward S. Martin, Robert C. Benchley, Robert E. Sherwood, and Thomas L. Masson). The advertisement emphasizes LIFE's artistic distinction: "more original drawings by the leading artists in America than any other periodical," and specifically highlights "colored covers," urging readers to "Obey that Impulse." A subscription offer appears below for new subscribers only ($5 annually in America). This is a **house advertisement**, not satirical content—LIFE marketing itself to potential readers.
📄 Transcribed text from this page (OCR, searchable)
Machine-transcribed from the original scan — historical spelling and the odd misread are preserved.
Lire: Published Weekly by Life Publishing Company at 598 Ma N.Y. Annual Subs Vol. 79. No. Entered as Second Class Matter June &. 1883 at the Post Office at N. Y., under the act of March 3d, 18 YG intered as Second Class Matter at the Post Ome Department, Canada, Copyright in England and the British Possessions, Cuantes Dana Gmsox, Pres Grou Be Wictanosoxs Vee Petey Le Roy Minten, ‘Treasurer Provanpiz, Western Manager Wisdom and Wit Weekly P OLITICS, the Drama, the Moving Pictures and Books are written about in LIFE by four of the most independent, fearless and sane writers in this country—namely, Edward S. Martin, Robert C. Benchley, Robert E. Sher- wood and Thomas L. Masson. Every week LIFE presents more original drawings by the leading artists in America than any other periodical. Look for our colored covers. Obey that Impulse. tho: yea The thor Hor to « unk ame Special Offer \ Enclosed find One Dol Ne lar (Canadian $1.20, Foreign $1.40). Send Lire for ten weeks to 218 at this rate. Le Open only to new subscribers; no subscriptions recs ‘S i LIFE, 598 Madison Avenue, New York ‘ One Year, $5.00. (Canadian, $5.80; Foreign, $6.60.) \. ther mat up is | The hav arti the Pro the Teal sucl old wer comicbooks.com