Life, 1922-02-09 · page 21 of 34
Life — February 9, 1922 — page 21: what you’re looking at
What you’re looking at
This page is a **theater guide** from *Life* magazine's "Confidential Guide" section, listing Broadway shows and reviews circa the early 1920s. The main cartoon at bottom depicts **Mr. Roebuck of Sears, Roebuck** (the mail-order catalog company) taking his sons to an "outfitting department"—likely a humorous reference to the company's role as America's premier supplier of ready-made goods and clothing. The joke plays on Roebuck as a representative of American industrial success and consumer culture. By showing him conducting his sons through an "outfitting" process, the cartoon suggests the commercialization and standardization of American life—a satirical jab at how industrial magnates and mass retailers shaped everyday American experience. The theater listings around it serve as cultural context, showing the entertainment landscape these wealthy industrialists' families would have enjoyed. The cartoon is part of *Life*'s regular "Intimate Glimpses of American Generals of Industry" series, mocking the outsized prominence of business titans in American society.
📄 Transcribed text from this page (OCR, searchable)
Machine-transcribed from the original scan — historical spelling and the odd misread are preserved.
19 Owing to the time it takes to print Lire, readers should verify from the daily news- papers the continuance of the attractions at the theatres mentioned. More or Less Serious Anca Christie. Vanderbilt—Eugene O'Neill's ran. of the water-front made an important even the acting of Pauline Lord. Morosco.—More crime than you He Who Gets Slapped. Drifting. T Bat. f before and all very nicely done. A “ill of Divorcement. Times Square. h a problem admirably presented. Knickerbocker-—Red. who are not A Drummond. k melodrama for people sticated. Th: Czarina. Empire-—To be reviewed later. Danger. Thirty-Ninth St—H. B. Warner good cast wasted on what should have bed-room farce. Th: Deluge. Plymouth—To be reviewed Playhowse-—Commonplace drama hird and fourth degeneration. Garrick.—A tragedy irctts containing some splendid moments, Lawful Larceny. Republic.—An _ excellent iting forth some confused but interesting law. The National Anthem. Henry Miller's.—Re- in this issue. Nest. Forty-Eighth St—To be reviewed ck. Pigeon. Greenwich Village—To be re- later. Squaw Man, Astor. — William Faver- a revival of what used to be hot stuff. $.S. Tenacity, Belmont.—An appealing anslation of a French seduction Voice from the Minaret. Hudson—To iewed next week, ¢ White Peacock. Comedy.—Olga Petrova t is known as “the flesh.” Comedy and Things Like That »ptain Applejack. + you'll find among the newer plays. ddinger in the lead. Cort.—About as amus- Wal- néatre de la Chauve Souris. To be reviewed later, Bij Forty-Ninth he Dover Road. —Delightful comedy England, with Charles Cherry and an ex- nt cast. Duley. = Fra. The season's first hit still ing up with the newcomers. he First Year. Little—Frank Craven's terpiece of the inconsequential in everyday c-life, The Grand Duke. el Atwill. Lyceum.—Elegant talk by ast Married. Nora Bayes.—State-room farce. iki, Belasco—Lenore Ulric in the role of little French chorus-girl approaches the sea- 's high mark. ilies of the Field, women which is amusing Klaw—A play about in spite of it- he Married Woman. Princess. — Norman vor in charge of several hundred thousand ds, some of them worth hearing. he Mountain Man. Maxine Elliott's.—After clightful start, it becomes just a pla: ix-Cylinder Love. Sam H. Harris Highly sing trouble with an automobile shared by est Truex and June Walker. hank You. Longacre.—Evangelical nod as it can be. drama Eye and Ear Entertainment The Blue Kitten. and Lillian Lorraine i: Fifty-Ninth St.—Al Jolson Ambassador.—Real music at Selwyn.—Joseph Cawthorn n another musical comedy. Blossom Time. any rate, The Chocolate Soldier. for its many boosters. Century—A revival Gaicty.—An un- program by y's greatest imitator Elsie Janis and Her Gang. pretentious but interesting servicemen and the coun of Ethel Barrymere a Frank Fay’s Fables. later. ex- Get Together. show. Hippodrome. —A_ great Good Morning, Dearie. Globe.—You can't do much better. Marjolaine. week, The Music Box Revue. Music Broadhurst.—To be reviewed next Box.—It costs a lot, and even then you may not be able to get in, but it’s worth trying. The O’Brien Girl. Liberty. —Tuneful and pleasant The Perfect Fool. George M. Cohan’s.—Ed Wynn at his best. Pins and Needles. next week. Sally. New Tangerine. Casino.—Richard Carle Julia Sanderson to help this success Up in the Clouds. _Forty-Fourth than many more boastful shows. Shubert.—To be reviewed Amsterdam,—Still going strong has joined St.—Better INTIMATE GLIMPSES OF AMERICA N GENERALS OF INDUSTRY No. 24. Mr. Roebuck, of Sears, Roebuck, takes his boys down to the outfitting department comicbooks.com