Life, 1922-01-05 · page 2 of 34
Life — January 5, 1922 — page 2: what you’re looking at
What you’re looking at
This is not a satirical cartoon but rather a **straightforward automobile advertisement** for the Locomobile Company of Bridgeport, Connecticut, published in Life magazine on January 5, 1922. The ad features a photograph of an early 1920s touring car and appeals to American pride and quality manufacturing. The text emphasizes that despite economic pressures of the era ("when high quality in manufacture is so often slighted"), Locomobile remains committed to producing "the finest car possible." It's a luxury car advertisement positioning the vehicle as representative of American industrial excellence and craftsmanship. There is no political satire or cartoon present—this is purely commercial advertising copy from the post-World War I era, when American manufacturing prowess was a source of national pride.
📄 Transcribed text from this page (OCR, searchable)
Machine-transcribed from the original scan — historical spelling and the odd misread are preserved.
‘Of Published Weekly by Life-Publishing. Entered as Second Class M ‘Madison Avenue, New York, N.Y. N.Y., under the act Subsorsption. Five Dollars. Entered as Second Glass Matter at vad. January 5, 1923, Copyright in England and LOCOM OBILE In these days when high quality in manufacture is so often slighted, the makers of the Locomobile announce that there will be no diminution in their efforts to make the finest car possible. The personnel who guide¢ the car to recognition and fame will work unceasingly that there may be always a motor car of such character that Americans can point to it with pride as being repre- M BIMNDERY sentative of what the country produces when it tries hard enough. | | THE LOCOMOBILE COMPANY AN BRIDGEPORT, CONN. | Hy la comicbooks.com