Life, 1921-09-22 · page 29 of 34
Life — September 22, 1921 — page 29: what you’re looking at
What you’re looking at
This is **not a satirical cartoon page**, but rather a **automobile advertisement** for the Wills Sainte Claire car, manufactured by C. H. Wills & Company in Marysville, Michigan. The large overhead photograph on the left shows the car's interior and mechanical components from above, designed to showcase the engineering. The right side displays four vehicle models: a Five Passenger Touring Car, Four Passenger Roadster, Four Passenger Coupe, and Sedan. The text praises the car's motor—emphasizing "responsiveness and flexibility," "smooth, silent rush of power," and "motor efficiency." The tagline "The Mo-lyb-den-um Car" refers to molybdenum, a metal alloy used in the engine, which was a selling point highlighting advanced metallurgy. This is a straightforward period advertisement aimed at wealthy buyers, not satire. The "triumph" referenced is literal—the car's engineering achievement—not ironic.
📄 Transcribed text from this page (OCR, searchable)
Machine-transcribed from the original scan — historical spelling and the odd misread are preserved.
The Outstanding Triumph of the Wills Sainte Claire is its Motor In the Wills Sainte Claire mo- tor with its many distinctive basic features, its amazing responsiveness and flexibility, its smooth, silent rush of power, C. Harold Wills has given to the world a new conception of motor efficiency. And in the Wills Sainte Claire car as a whole—with its superb operative qualities, its remark- able easeand luxury ofriding,its rare beauty of designand finish, hehas achieved oneof the signal triumphs in the history of auto- motive engineering and design. The Wills Sainte Claire book describing the various features of the car, will be sent upon request Cc. H. WILLS & COMPANY Marysville, Michigan The Five Passenger Touring Car Beauty of design and richness of finish com- bined w es make the Wil Car The Four Passenger Roadster WILLS SAINTE CLAIRE Re ee Re te ae SH tt, The Mo-lyb-den-um Car wt ot th he tS ate ath tS eh the comicbooks.com