Life, 1921-06-09 · page 32 of 38
Life — June 9, 1921 — page 32: what you’re looking at
What you’re looking at
This page consists primarily of **advertisements**, not editorial satire or cartoons. The ads promote practical consumer goods popular in the 1920s-30s era: 1. **Boston Woven Hose & Rubber Company**: Markets three garden hose brands (Bull Dog, Milo, Good Luck), offering free promotional booklets about hose selection and care. 2. **Bassline Autowline**: Advertises a portable towing rope for automobiles—a 44-pound wire rope that fits under car seats. The ad depicts a stranded motorist grateful for roadside assistance. This addresses early automotive reliability concerns when breakdowns were common and garages distant. 3. **Waterman's Ideal Fountain Pen**: A writing instrument ad. 4. **Federal Schools**: Promotes correspondence courses in illustration and cartooning, targeting aspiring artists seeking income through spare-time study. The page reflects pre-Depression consumer culture emphasizing practical solutions to everyday problems: garden maintenance, automobile troubles, and self-improvement through correspondence education.
📄 Transcribed text from this page (OCR, searchable)
Machine-transcribed from the original scan — historical spelling and the odd misread are preserved.
Do you borrow Garden Hose or lend it? Whichever you do, you will enjoy Mr. Butler’s inimitable garden hose story, ‘‘Milling- ham’s Cat-Fooler,” which we have obtained permission to reprint for the entertainment of our friends. 32 pages bound in boards and illustrated with amusing pictures. Sent free to promote your garden hose educa- tion. This book contains no advertising, direct or inferen- tial. With it we enclose a pamphlet: “The Truth About Garden Hose” which tells you how to know a good hose when you see it, how to get the kind of hose best suited to your needs, and how to care for it to makeit wear as long as possible. A book of valuable information for every gardener, florist, garage owner, or other user of hose. Incidentally, it tells you about our three standard brands of garden hose. BULL DOG MILO GOOD LUCK and explains why these particular brands have become within 5 years the most widely talked of hose onthe market, and why one of them will exactly fit your garden hose needs. Send for these books today. BOSTON WOVEN HOSE AND RUBBER COMPANY . 153 Portland St., Cambridge, Mass. Largest makers of Garden Hose in the world and manufacturers of the famous GOOD LUCK Fruit Jar Rubbers “Oh, for an “Two hours’ trouble with my engine—tired and covered with dirt and grease— no telephone within miles—and starting to rain on top of all that! I swore then and there it was the last time I'd start out without a BASSLINE AUTOWLINE With this super-handy necessity along, you don’t worry long about car-troubles You simply hail the first passing motor ist—hitch on behind—and in a jiffy you're home or at a garage It's tow- home insurance! Bastuxe Avtowtine weighs only 44% pounds, coils up flat, and can be tucked under a seat cushion—and yet it can pull a 4,000-pound touring car up a 20 of famous Yellow Strand Wire Rope— absolutely dependable, Snaps on. in- stantly with patented Snaile Hooks that cannot loosen, Insist on getting this orig- inal wire rope towline—because there's only one Yellow Strand Wire Rope. Powssstert AvrowLock, another ne- cessity, safeguards car and spare tire against thieves. POWERSTEEL TRUCKLINE, an extra heavy towline, percent grade! That's because it’s made is needed by every truck.owner. At Your Jobber or Dealer BRODERICK & BASCOM ROPE CO., ST. LOUIS—NEW YORK Manufacturers of Celebrated Yellow Strand Wire Rope—For General Industrial Use haere Fountain Pen 5 Are %6u Handy With a Pencil? [F222 band itches fora pencil, develop your drawing talent. Under the supet« vison. of the Federal Schools” staf of 32 of America’s leading illustrators, you can easily and quickly master the secrets of successful illustrating and cartooning, Increase your income by developing your talent for art, Get in line fora maa tized salary through spare time study in your own home. Send for a free copy of our book, “ Swom Testimony. Find out for yourselves the opportunities for illustrators and cartoonists. Leam how you can make your start a8 succenfulilfstrator of cartoonist as hundreds o other Fedeal crs boner, Se Nica adegee Whewane please state your age. Enclose 6c to cover cost of mailing. Federal Schools, Inc., 1618 Federal Schools Building Minneapolis, Minnesota comicbooks.com