Life, 1921-01-13 · page 33 of 36
Life — January 13, 1921 — page 33: what you’re looking at
What you’re looking at
This page contains satirical editorial content and advertisements typical of 1920s Life magazine. **Left Column - "Wedding Things"**: A humorous list ranking what matters at weddings by actual importance rather than tradition. The satire mocks wedding vanity: powder on the bride's nose ranks higher than the groom himself, and there's cynical commentary about women wanting others to know (or *not* know) the bridal gown's cost depending on whether friends are wealthy or modest. The piece gently ridicules both bride anxiety and social pretension. **Center - Kodak Advertisement**: Shows a woman reading near bookshelves. The ad associates Kodak cameras with domestic life and childhood memories, positioning photography as essential to family life—a common marketing approach of the era. **Bottom - Cartoon Strip**: Appears to be a humorous sequence about height, captioned "If you're less than five feet three," though the specific joke is unclear without seeing the full context. **"Where the Point Lies" section**: Discusses how joke titles work—readers instinctively skip titles then glance back after reading, finding the punchline belatedly.
📄 Transcribed text from this page (OCR, searchable)
Machine-transcribed from the original scan — historical spelling and the odd misread are preserved.
es enroll . Moderate prices. pKa cresting routes, Great success 1920. PLE TOURS ©, Erankin street Wedding Things (In the Order of Their Relative Importance) HE presents and their actual value. T Powder on bride’s nose Bride’s look of unconcerns of unconcern. n maid-of-honor’s nose. disregard of detached look in f girl who might have married Detached look in eyes of girl who might have married groom. Powder on bridesmaids’ noses. Sobricty of best man. Presence of society-column reporters. Powder on flower girl's nose. Care to see that girl friends in moderate circumstances know how much bridal gown cost see that girl friends in affluent cs do not know how much ridal gown cost. More powder on bride's nose. Groom. \ey are jokes preceded by the so-~ called title, which is virtually the conclusion, or what Twain termed the “no The understanding of it im- reading of the joke first, and yet t the very beginning in heavy type, demanding immediate attention. The reader learns rapidly, however, and will sot be fooled. Nine times out of ten he wil skip the title, complete the article, aod then, from habit, unconsciously glance xe grin in the title, Where the Point Lies K ODA K means most in the home, because home pictures tell the simple every day story of the children—each one a fascinating chapter ; for the Kodak Album. BI | E Eastman Kodak Co., Rochester, N. Y., The Kodak City FALSE TEETH Dr. Wernet’s Powder ay YoU"kE LESS THAN FIVE FEET THREE, comicbooks.com