Life, 1920-09-16 · page 4 of 44
Life — September 16, 1920 — page 4: what you’re looking at
What you’re looking at
This page is primarily a **contributor acknowledgment and subscription advertisement** rather than political satire. The main illustration shows a woman with a cherub or child figure—a sentimental classical image typical of early 20th-century magazine aesthetics. The "Confidential Guide to LIFE's Contributors" credits cartoonists and artists including Louis Raemaekers (known for WWI-era political cartoons), Norman Rockwell, Victor Anderson, and others. The text emphasizes their artistic reputations and contributions to the magazine. The bottom half features a **subscription offer** ($5 yearly) and a whimsical cartoon mascot. An "Eulogy" section credits "A. C." for quality contributions. Overall, this is **house advertising** celebrating LIFE's creative talent rather than commentary on current events or politics.
📄 Transcribed text from this page (OCR, searchable)
Machine-transcribed from the original scan — historical spelling and the odd misread are preserved.
Copyright Life Pub. Co. Confidential Guide to LIFE’S Contributors e Louis Raemaekers. Mr. Raemackers’ war cartoons made him famous all over the world and anathema to the Germans. Possessing a deep sense of justice and an unequalled power of dramatic portrayal, his cartoons strike home with telling force. Reginald Birch. Mr. Birch’s inimitable drawings of social life have been for many years a feature of Lire. Correct in his faithful delineation of types and environ- ment, his work appeals to the most culti- vated taste. His drawings always repay the most careful scrutiny. Coles Phillips. The cover of the com- ing Golf Number is by Mr. Phillips, who first made his great reputation in Lire as an artist in color. Look for “Fore!” coming in October. Special Offer Enclosed find One Dollar (Canadian $1.20, Foreign $1.40). Send Lire for twelve issues to Open only to new subscribers; no subscriptions renewed at this rate. Norman Rockwell. As a cover artist, Mr. Rockwell’s covers in Lire and other leading magazines have had a great vogue, noting as they do sentiment, humor and character, Victor Anderson. We are going to say more about Mr. Anderson later, and will try to get him to speak for himself. Do you still recall his wonderful picture in the Back Home Number, in color—of the return of the village ne’er-do-well? Don Marquis. Many readers of Don Marguis’s column will be glad to learn that he is soon to become a contributor to Lire. His depth of humor and his light- ness of touch, his remarkable command over a vocabulary always original have given him the reputation of being our leading humorist. LIFE, 17 West 31st Street, New York. One Year, $5.00. (Canadian, $5.80; Foreign, $6.60.) 147 If the next ti issues of LIFE are not the best ones you have ever seen, you may never know it siless you are a regu- lar subscriber. Eulogy SING to thee, A. C, Whose monogramic filigree, A.C, I see On one in three Of all Lire’s printed artistry. To me, A. C., Thou art a solemn mystery Whose modesty Alternately Doth court and flout publicity Ah me, A. C, Creator of such quality Of drollery, How great must be The depth of thy mentality! To such degree, A. C., I reverence thy profundity, 1 know I'll see Eternity Inscribed, “ Suggested by A. C.” Chat Free Copy OF the last number of the Miniature Lire is just out, and if you will send your name and address and a good two-cent stamp, it will be mailed to you. He the cor becan Heh two y three ¢ been tt is wear not bo! ause | isan o is it go He g On t and ha: twenty days w the bar him wi At th the sh fives h He § lunch, | hat and has an | He is p him one when he cents oF comicbooks#egi]