Life — July 8, 1920 — page 5: what you’re looking at

What you’re looking at

# Analysis This is a **Goodrich Tires advertisement**, not political satire. The page promotes "Silvertown Cord Tires" as "America's First Cord Tire." The ad features a smiling man in a flat cap and jacket pointing to a tire with visible cord construction. The sales pitch emphasizes durability: older Silvertown Cords from previous years remain on roads still delivering mileage, suggesting reliability and long-term value. The tagline "Best in the Long Run" plays on both tire longevity and driving distance. There is no political cartoon or satire present. This represents early automotive advertising from *Life* magazine's commercial content, likely from the 1920s based on the styling and cord tire technology referenced.