Life, 1920-06-24 · page 36 of 41
Life — June 24, 1920 — page 36: what you’re looking at
What you’re looking at
This page is primarily **advertisements** interspersed with one significant historical image. The ads promote Martin & Martin shoes, Maillard's Eagle chocolate, and Arrow collars—typical early 20th-century luxury goods emphasizing quality and durability. The notable content is **"The Original Transatlantic Flight"**—a photograph depicting the historic first nonstop transatlantic flight from England to Plymouth Rock, dated December 21, 1920. The image shows a silhouette of an aircraft against the moon over ocean, commemorating this technological achievement. The portrait above it appears to be of a pilot or aviator associated with this flight, though the specific identity isn't labeled. For modern readers: this celebrates a groundbreaking aviation milestone—the first successful nonstop crossing of the Atlantic by airplane, a major 1920s technological triumph that demonstrated aviation's expanding capabilities. The page treats this alongside consumer goods, reflecting how LIFE covered both cultural milestones and commercial life.
📄 Transcribed text from this page (OCR, searchable)
Machine-transcribed from the original scan — historical spelling and the odd misread are preserved.
AD ) It cofts lef peryeartowear |e xs} Shoes than any others, because they are the best shoes. Many pairs of them have been worn for seven and eight years —some longer. They represent the only true economy—that of quality. THREE STORES NEW YORK: 583 Fifth Avenue and One East Thirty-fifth Street. CHICAGO: 326 Michigan Avenue,So. Satiffactory service-by-post to all parts of the world ee BN Dh | 4 AS SS Al S| ik iced Refreshes as tt delights the palate. Rich in Food Value. ~e Avs and % Pound Package od LEELA ET The quality that won premier place for them ha fully maintained in the face of increasing costs of materi Cluctt, Peabody (Co. dnc. Trex, N.Y. Mater TSS ROR EPS THE ORIGINAL TRANSATLANTIC FLIGHT PROM ENGLAND TO. FLY MOUTIL KOCK, DECEMBER 21, 162¢ comicbooks.com