Life, 1919-11-20 · page 46 of 46
Life — November 20, 1919 — page 46: what you’re looking at
What you’re looking at
This is a cigarette advertisement for Murad brand Turkish cigarettes, not a political cartoon. The page features ornate decorative borders in an Art Deco or orientalist style, reflecting the "Turkish" marketing appeal of the product. The ad's main pitch argues that Murads' premium quality justifies their higher price—framing cheap cigarettes as a false economy. The "20¢" price point and claim of "100% PURE TURKISH" tobacco are key selling points. The manufacturer is listed as Anargyros. For modern readers: this exemplifies early 20th-century cigarette marketing that emphasized exotic foreign origins and quality as lifestyle markers, before tobacco health warnings existed.
📄 Transcribed text from this page (OCR, searchable)
Machine-transcribed from the original scan — historical spelling and the odd misread are preserved.
URADS are as different from ordinary cigarettes as morning is from midnight. If you want to economize you'd better do it in some other way than by smoking cheap cigarettes. The trifling additional cost of Murads will bring bigger returns in Quality than ani) investment you ever made. Because Murads are 100% PURE TURKISH—THE WORLD'S MOST FAMOUS TOBACCO FOR CIGARETTES. Judge for yourself—! Mngrayros Makers of the Highest Grade Turkish and Egyptian Cigarets in the World i, | comicbooks.com@,