Life, 1919-10-02 · page 42 of 48
Life — October 2, 1919 — page 42: what you’re looking at
What you’re looking at
This page contains **three separate advertisements** from what appears to be the post-WWI era (likely early 1920s), with no political cartoons or satire. **The Motrola ad** (top left) advertises an electric record player accessory that eliminates manual winding, positioning it as convenient and safe for phonographs—reflecting the era's novelty of electrical devices in homes. **Huyler's Hard Candies ad** (bottom left) is a straightforward candy advertisement emphasizing variety and quality packaging. **Martin & Martin Shoes ad** (right side) makes an economic argument: the company claims shoe *quality* hasn't changed despite post-war price increases, unlike competitors who raised prices while maintaining inferior quality. This appears to be post-WWI messaging addressing wartime inflation and manufacturing scarcity, positioning Martin & Martin as offering better value than competitors exploiting material shortages. None of these advertisements contain political satire or caricature—they are standard commercial messaging typical of *Life* magazine's advertising content.
📄 Transcribed text from this page (OCR, searchable)
Machine-transcribed from the original scan — historical spelling and the odd misread are preserved.
Place a record in position, TouchelectricbuttononMotrolaand [v7 on with the dance eliminating forever the annoy- ance of a “run down” machine The MOTROLA—electrical noidth Your self-winder —is the simplest cr to demon. Gevice on the market. It can ‘rate the i MOTROLa > instantly attached, cannot OT KOLA injure the most expensive in- poutalcard. strument and is indispensable to every phonograph owner. JONES-MOTROLA, INC. 29 W. 3th Se. ‘57 E. Jackson Bird. ‘JIS So, Broadway NEW YORK CHICAGO LOS ANGELES OCALERS—We have a waadestel propzstion to offer yee woke as. Huyler’s Hard Candies Huyler’s offers a variety in candies so wide and varied that you can always find just what you want whenever you want it. For instance—Huyler’s HardCandies, made from the purest of sugar and deli- ciously flavored with fruits and spices. Packed in convenient air-tight tins and sealed glass jars. almost everywhere InCanada-1 ‘agencies: factory and store in Toronto mianpices Higher in Pacihe CoastSeates. The Present Shoe Situation The prices of Martin & Martin shoes are based upon the quality of fine leather—not upon the Scarcity of it. The quality of Martin & Martin shoes has never changed and the prices have changed comparatively little. In many inferior shoes the quality remains the same as before the war, but the prices have advanced enormously. The difference in price between the best shoes and the worst is not what it used to be. The difference in sani, however, is as great as ever. The moral is obvious. To a greater extent than ever, Martin & Martin shoes represent the truest shoe economy. Note—Those who cannot visit the stores buy satisfactorily by mail. Our fitting charts, simple, accurate and easily used, will be sent upon request. Martin & Martin Fine Shoes and Hosiery for Men and Women New York: 583 Fifth Avenue & 1 East Thirty-fifth Street Chicago: 326 Michigan Avenue, South A DIFFERENCE comicbook