Life, 1918-07-25 · page 6 of 36
Life — July 25, 1918 — page 6: what you’re looking at
What you’re looking at
# Analysis This page is **primarily an advertisement**, not satire or political cartoon. It promotes Robbins & Myers Motors, a fan manufacturer based in Springfield, Ohio. The small illustration titled "The Sign of a Breeze" shows a person on a motorcycle or bicycle being blown by wind—a visual pun introducing the fan product. The main body advertises electric fans for homes and offices, emphasizing that the quality lies in the **motor**, not just the breeze it produces. The R&M brand supposedly guarantees reliable motors backed by twenty-one years of reputation. Three small photographs at the bottom show the motors in use in various applications (vacuum cleaners, washing machines, etc.). There is **no political commentary or satire** present—this is straightforward early 20th-century consumer advertising.