Life, 1918-02-28 · page 8 of 40
Life — February 28, 1918 — page 8: what you’re looking at
What you’re looking at
This page is primarily **satirical advertising parody**. The right side features a detailed sketch of a bottle labeled "Bottled Sunshine and Shadow" with a glass beside it, captioned as such. The left side contains mock product testimonials titled "Some Unpopular Recipes," listing absurd fake remedies like "Baker's Camouflage" and "Wilson's Compound Tincture of Idealism." These appear to satirize patent medicines and dubious commercial products popular in the early 20th century. The bottle itself likely represents alcohol (particularly whiskey, given the style), making this a satirical commentary on Prohibition-era "medicinal" liquor sales or pre-Prohibition drinking culture. The humor lies in presenting obvious alcoholic beverages as legitimate health remedies—a common reality before modern consumer protection laws.
📄 Transcribed text from this page (OCR, searchable)
Machine-transcribed from the original scan — historical spelling and the odd misread are preserved.
328 An Oratorical Difficulty [> like to speak of camouflage In manner philosophic, And that mysterious barrage, A most enticing topic. Those noble words and novel themes, How gloriously I'd bounce ’em Through brilliant oratoric dreams, If I could but pronounce ’em. And here and now this orator Petitions all commanders, That if we have another war It shall not be in Flanders. Some Unpopular Recipes GARFIELD'S Famous Conge tion Powders.—Guaranteed to g widespread dissatisfaction and ruin. Must be taken suddenly, without pre- vious warning, in order to produce de- sired effect. \ Baker’s Camouflage—A remedy for S all ills. One application makes you see things rosy, renders you impervious to all criticism and gives you a pleasant sense of your own smartness. Josephus Liniment—Made out of grape juice and Mellin’s food. A sur- face emolient derived from three parts pacifism (original package) and one part provincialism. Removes experts. McAdoo Financial and Railroad Plasters.—A universal remedy. Most expensive cure known, but gets there in time. Crozier’s Ordnance Prophylactic. Comes in hermetically sealed cans, = bound handsomely in red tape. A good soporific sovereign remedy against wakefuln Recommended by all bureaucrats, Wilson's Compound Tincture of Idealism.—A highly moral internation- al cordial and panacea of highly benefi- cent remedial properties. A mental remedy, requiring great faith on part of patient. Heard in Sunday School “UY/HY did the whale give up Jonah?” “T suppose the fish was trying to help Hoover.” To Life’s Subscribers Please be patient if Lire does not reach you exactly on time. The mails BOTTLED SUNSHINE are slow and irregular, mois aU Yel AL AND SHADOW