Life, 1917-11-08 · page 36 of 40
Life — November 8, 1917 — page 36: what you’re looking at
What you’re looking at
This page contains multiple elements typical of WWI-era Life magazine: **Main Content:** An essay titled "Where the Blame Belongs" defends Kingdon Gould's rapid military promotion at Camp Dix against accusations of favoritism. The author argues Gould's elevation is merit-based, citing his education, linguistic skills, horsemanship, and engineering expertise. The piece suggests critics unfairly blame "rich men's sons" when early advantages (superior training, tutors, schools) naturally produce capable officers. This reflects period attitudes justifying class-based advancement through inherited advantage. **Supporting Material:** An adjacent section celebrates women's wartime contributions—tram conductors, lift operators, railway workers—in patronizing but admiring tone. A "Message from a Woman Friend" urges women to maintain cheerfulness and thrift as patriotic duty. **Advertisement:** A Ludens cough drops ad occupies the left margin. **Promotion:** The page advertises a Colonel Roosevelt portrait offer tied to Metropolitan magazine subscriptions, appealing to patriotic sentiment. The page overall reflects American WWI-period values: class deference, gendered patriotism, and hero-worship of Roosevelt.
📄 Transcribed text from this page (OCR, searchable)
Machine-transcribed from the original scan — historical spelling and the odd misread are preserved.
AVOID THROAT TROUBLE Luden's keep the throat free from dryness and Irritation, and relleve soreness ‘and kindred ailments. Also sweeten the breath, Lu Yellow Sanitary Package Sc as usual AA MENTHOL CANDY. COUGH DROPS or handling that “ fearful wild-fowl,” the horse, about which she only knows that “one end bites and the other kicks, and that she is equally afraid of both,” or bending painfully over the plough stilts. She, too, is doing her bit; all honor to her! Then again, take the women who stand hour after hour, for long hours, taking fares on trams and ‘buses, wet through often; or run the lifts which serve the underground trains in the l.on- don subways; or handle the luggage, and open and shut railway carriage doors— no light task on an English train rapidly moving out of a station, And all so bravely and cheerfully. A girl working a London underground railway lift asked by a soldier, “ How many hours do they make you work?” refusing to be patron- ized, retorted gaily, “How many hours do they inake you work in the trenches?” The soldier waited till she had opened the gate, passed out toward his train, and then, turning back, shouted, “ But ours is pleasure!” The girl looked after him, beaming, slammed her gate shut, and as she started up again chuckled, “ That's a good one!" That's the spirit that is invincible. It has been well said of them: “The women of England go about their warring chuckling, as the men do, and would thank no one to point out that the chuckle drowns the sob.” It is the Happi- ness of Dedication. Message from a Woman Friend One of the ways in which we women can do our bit is to keep ourselves and the men cheerful, Laugh at inconven- iences, make jokes, and incidentally de- licious dishes, of economic food. Save with a smile, and prove that our thrift and sacrifice may be the loyal prop and mainstay of our men, Where the Blame Belongs HE sudden elevation in rank of Kingdon Gould at Camp Dix has caused something of an outcry from people who don’t know what they are talking about. There is talk of favoritism, of the influence of moncy, of social pull, of “rich men’s sons.” Such talk is folly. Young Gould is a university graduate, an expert horseman, an accomplished linguist, an efficient enginecr, and a person whose whole training has been one that should have fitted him to command men, There is every reason why he should be promoted, and no reason why he should not. As a rule, the rich man’s son has every incentive to rise above the rank and file. From birth he is fed on the right foods, given the best of athletic training, provided with skilled tutors, and sent to the best schools, Those wha shout “ Favoritism!” when a rich man’s son forges to the front should put the blame on early training and unusual education, where it belongs. KLAR. A new portrait of Colonel Roosevelt showing the Colonel as he is today, has just been published by the METROPOLITAN. The face 15 life size, repro- duced on hand-made dull finished paper. It is mounted on heavy buff stock with die stamped border, ready for framing. Each copy bears a characteristic Ameri- can Message by the Colonel reproduced in his own hand- writing. This picture will not be sold in art stores. The portrait is sent free, all carriage charges prepaid, with a new or renewal METROPOLITAN sub- scription at the regular subscription price,—$1.50 a year (to be advanced to $2.00 a year January Ist). Colonel Roosevelt's editorials appear exclusively every month in the METROPOLITAN. METROPOLITAN, 432 Fourth Avenue, New York Please send me, all charges prepaid, the new Metropolitan portrait, just published, of Colonel Roosevelt. Enclosed find $1.50 for my one year's subscription for METROPOLITAN, (Indicate If new or renewal.) City. Name... Teac