Life, 1917-11-08 · page 3 of 40
Life — November 8, 1917 — page 3: what you’re looking at
What you’re looking at
# Analysis This page is primarily **advertising and editorial content** rather than political satire. The left side advertises **Pinehurst, North Carolina** as a winter resort destination, highlighting its golf course, horse racing, and shooting facilities—leisure activities for wealthy Americans. The right side contains two advertisements: one for **Perrier sparkling water** ("sent you from France"), and another for **"Le Rire aux Eclats,"** a French soldier-published journal documenting WWI front-line life. Life Publishing Company is collecting funds by selling this French publication to American donors, with proceeds going directly to soldiers without overhead costs. The cartoon below shows a dead soldier, captioned "Minister's Son: Now WHERE YOU SEE HOW WRONG IT IS TO FIGHT!"—a darkly satirical commentary on the human cost of war versus civilians' abstract patriotic rhetoric.