Life, 1917-04-05 · page 12 of 70
Life — April 5, 1917 — page 12: what you’re looking at
What you’re looking at
This is primarily an **advertising and light humor page** from Life magazine (page 556). **Left side:** Two ads—one for Huyler's Bonbons positioning Easter flowers and chocolates as gifts, the other for Cascade Pure Whisky, featuring a horse and rider in moonlight with text about civilization and purity. **Right side:** A short humorous story titled "The Unbelievable" depicts two corpuscles gossiping about human biology. One claims creatures larger than corpuscles exist and move through arteries and veins. The other dismisses this as implausible. The joke satirizes **skepticism about the invisible or unknown**—the irony being that corpuscles themselves are invisible to humans, yet they doubt larger unseen organisms exist. Below is a brief dialogue about post-war Europe ("What's Gumming the Game?").
📄 Transcribed text from this page (OCR, searchable)
Machine-transcribed from the original scan — historical spelling and the odd misread are preserved.
EASTER suggests flowers as a gift. Let us suggest also. These pure, dainty, delicious candies have also become the custom- ary gift at Easter time. HUYLER’S, Dept. 4, New York GINCE the time when the man on horseback rep- resented the advance guard of civilization we have been making Cascade. During all these years there has been no change in our old- fashioned integrity of pro- cess, purification and aging, Original Bottling Has Old Gold Label. GEO. A. DICKEL & CO, Distill lers Nashville,Tenn,, Louisville,Ky. MELLOW AS MOONLIGHT PURE WHISKY ONLOtey. “ANOTHER YOUNG FELLOW GOING TO THE Docs” The Unbelievable “T CAME across a curious bit of gossip the other day,” said the first corpuscle, as they danced along together. “Tt may not be true, but it is rather amusing.” “Do tell me,” said the second corpuscle. “Well, it appears that beyond this world there are crea- tures much larger than ourselves—oh, infinitely so—who move along in big arteries and veins just as we do, but they have a most extraordinary habit of not all going the same way” “You don’t mean to say that some of them move in op- posite directions?” Exactly! Stupid beyond words, aren’t they? But the point I am getting at is that they have a most ingenious way of keeping themselves in order, so to speak. At the intersection of every artery and vein they have a sign right in the center; those going up the artery all keep to the right, those going the other way keep to the left. But —and here is the interesting point—when the sign turns, they all stop and give those who are crossing a chance.” “But why should there be any who cross?” “Why, from side veins, of course. But that is not all They don’t all go along themselves. They sit in me- chanical appliances that carry them along.” “T don't believe it” “Well, I'm only giving you gossip. Very likely it isn't truce. But as a matter of curiosity, tell me why you do not think it true.” The second corpuscle smiled. “For a very simple but conclusive reason,” he replied. “Each one of them, in order to fulfil its proper function, must—just as you and I do—have its plain duty to perform, which is to carry nourishment to remote centres, remove bad germs, and in many ways, by working hard, to kecp everything pure and clean. But if there is a proportion of those corpuscles you tell about, who are carried about by others, in a comparatively short time the whole world they live in, through their inactivity, would become so diseased that it would destroy itself. No, my friend, believe me, there are no such creatures.” - What's Gumming the Game? IGEERIGAN: Do ye think, Kelly, that afther th’ war th’ wur-rkin’ payple iv Europe will git a square deal? Ketty: They will iv they discar-rd th’ kings, eyanes ast knaves | oimicOo