Life, 1916-07-20 · page 9 of 44
Life — July 20, 1916 — page 9: what you’re looking at
What you’re looking at
This is primarily an **advertising page** from Life magazine (page 97). The main content is a large advertisement for the **H.A.L. Twelve automobile**, made by The H. A. Lozier Company of Cleveland, Ohio. The ad emphasizes the car's engineering features—its twelve-cylinder, high-speed V-type valve-in-head motor—positioning it as a luxury vehicle combining power, flexibility, and economy. The page also contains several smaller vintage advertisements: **Cascade Highball whisky**, **Cortez Cigars** ("for men of brains"), and **Le Page's Glue**. On the left is an illustration with dialogue ("Which knee did you hurt, darling?"), likely from a humorous story or comic feature, though the full context isn't visible on this page.
📄 Transcribed text from this page (OCR, searchable)
Machine-transcribed from the original scan — historical spelling and the odd misread are preserved.
The LAI. weve (Cates features hitherto unattained in like degree in any single motor car—namely—tremendous power, and flexibility, light weight, long wheelbase, easy riding qualities, great structural strength, and remarkable economy in fuel and tire costs. It is, in large measure, the “V™ type valve-in-head, twelve- — cylinder, high-speed motor of the “H. A. L. TWELVE” ‘able Bie at Zs } that has made possible this union of extraordinary features. Only the best of design, materials and workmanship go into this car. More than that, only those features of equipment acknowledged the best by manufacturers and owners alike dis- tinguish the “H. A. L. TWELVE.” The car is a composite of the basic elements of comfortable motoring. “WHICH KNEE DID YOU HURT, DAR- TH-TH-THINK IT WAS TH-TH-TIUIS , BUT I'M NOT SURE. MAYBE YE BETTER Twelve Cylinders, Seven Passenger Touring Car Price $2100 f. 0. b. Cleveland with Roadster $2100 f. 0. b. Cleveland nee Wheelbase 135 Inches be mble The H. A. Lozier Company 1e in / om t Cleveland, Ohio vular d in nless der your . obey ial fer closed Whisky wins the praise of ne. Dol- cooaoiseurs and the approval of all fanadian for its rich, smooth mellowness, Foreign Original Bottling . . id Le Has Old Gold Labet : A Centenary for Trouser- mixed gatherings. They are, however, GEO. A. DICKEL & CO., Distillers the only known form of garment which Nashville, Tenn. Wearers ; can successfully withstand the stress . = FOR MEN OF BRAINS ULL-L. 'NGTH trousers were in- and strain which result from modern = vented in the year 1816; and the business in its various ramifications. 1G. ARS first social light to approve them openly A telegraph linesman, for instance, was the Duke of Wellington, a man of would enjoy an unpleasant time if he oe “MADE AT KEY WEST=— iron nerve and consummate daring. were obliged to go about his business — - Regardless of consequences, the Duke clad in satin knee breeches or the toga 9 wore a pair right out on the street; of the ancients. Since the year 1916 and from that day his unpopularity is the centenary of the birth of trous- sub grew. As compared with satin knee ers, every trouser-wearer in the world Fs E 3 Cc breeches, trousers are crude and un- might combine sentiment and prac- % 10 lovely. Sculptors rage at their grace- ticality by purchasing a new pair of $6.04.) Use FoR PAPER WORK less appearance and make remarks trousers at some time during the year. —__—4 : about them that cannot be repeated in K. L. Roberts. comicbooks.com