Life, 1916-03-23 · page 3 of 52
Life — March 23, 1916 — page 3: what you’re looking at
What you’re looking at
This is **not a cartoon or satire page**—it's a straightforward automobile advertisement for the Hudson Super-Six, a luxury car manufactured by Hudson Motor Car Company in Detroit, Michigan. The page features a silhouette illustration of a Hudson Super-Six Limousine priced at $2,500 and promotes the vehicle as "A Masterpiece." The ad emphasizes the car's qualities: all-season closed-body comfort, craftsmanship, a new patented motor with improved efficiency, and available models including a Touring Sedan and Cabriolet. This represents typical early 20th-century automotive advertising in *Life* magazine, which regularly featured luxury goods alongside its satirical editorial content. There is no political commentary or hidden meaning—it's simply a period advertisement.
📄 Transcribed text from this page (OCR, searchable)
Machine-transcribed from the original scan — historical spelling and the odd misread are preserved.
tail Master Canada Bait inate tah = Pw nd ats v7 Created for the Hudson Super-Six HIS is one of the new Hudson bodies, each of which is the creation of some master craftsmen. This Limousine is designed and built by coach builders of international repute. For more than sixty years their productions have been famous. Some of the costliest cars ever sold in America owe their beauty and their luxury to them. Three of their latest masterpieces are found in Hudson models. These are our Limousine, our Town Car and our Touring Sedan. ALL-SEASON CARS Closed cars of this modern type are not for winter use alone. They are all-season comfort cars. They are lighter than the old types, more airy, more luxurious. Thousands of people now use closed models all the year around. And their num- ber is fast increasing. Hudson closed cars are all built to meet these new conceptions. Every detail will delight you. Art and elegance are carried to extremes. Not a dainty appointment, not a convenience is missing. In any crowd a Hudson model clearly shows supremacy. Yet our vast output—the largest fine-car output in the world—enables modest prices. TWO-MODEL HUDSONS Our Touring Sedan is a 7-seat car, all in one compartment. With the windows up it forms a luxurious Sedan. With the win- dows down -—- dropped into the sides — it forms a clear-view Touring Car. Our Cabriolet is a fine Coupe which changes to a Roadster. These two types, for all days and all sea- sons, have attained an immense popularity. LUXURY OF MOTION The Super-Six—our new patented motor —gives added luxury to these Hudson cars. It is the smoothest-running motor in the world, Our invention has added 80 per cent to efficiency, so the motor is never taxed. So, in looks and performance, the Super- Six is the greatest car you'll find. See them ‘at your local Hudson showroom. The 7-Passenger Phaeton Costs $1375 at Detroit HUDSON MOTOR CAR COMPANY DETROIT, MICH. comicbooks.com