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Life, 1916-02-17 · page 37 of 52

Life — February 17, 1916 — page 37: what you’re looking at

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Life — February 17, 1916 — page 37: Life, 1916-02-17

What you’re looking at

**The Cartoons:** The top cartoon shows a child and parent viewing the Capitol building under construction scaffolding. The joke is political satire: the child innocently compares the scaffolding to a "gas house" (industrial structure), and the father cryptically replies "appearances are not always deceiving"—suggesting the Capitol itself resembles an industrial gas house, mocking Congress as an unglamorous, functional (or corrupt) institution rather than a dignified democratic temple. **"A Real Parcel Post"** is a policy opinion piece arguing the newly-established parcel post system (early 1900s mail delivery) should be expanded with flat rates and higher weight limits instead of the current zone-based, restrictive system. **The rest of the page** is commercial advertising for Sanatogen, a patent "food-tonic" endorsed by celebrities and claiming endorsement from 21,000 physicians—typical early-20th-century health product marketing mixing vague wellness claims with celebrity testimonials. The page primarily advertises rather than satirizes.

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Machine-transcribed from the original scan — historical spelling and the odd misread are preserved.

“OH, PAPA, DOESN'T THE CAPITOL LOOK LIKE A GAS HOUSE WITH THAT SCAFFOLD- 1NG AROUND IT?” “YES, MY SO! APPEARANCES ARE NOT ALWAYS DECEIVING.” A Real Parcel Post AS everybody, almost without a sin- gle exception, likes the generous sample of parcel post which we finally succeeded, after much difficulty, in extracting from our reluctant repre- sentatives, why not go right ahead and make a real parcel post of it? Why not make collections of parcels, as of other mail, instead of compelling peo- ple to carry them to the post-offices? Why not cut out the altogether absurd zone system of charging and substi- tute a simple and sensible flat rate, as in other mail matters? Why not re- move the weight limit, or at least raise it much above what it is at present? In short, why not make it an honest- injun, thorough-going, twentieth-cen- tury, business-like parcel post, instead of a timid, doubtful, uncertain, half- way affair? A hotel that reflects the many comforts and Tefinements of an experienced and skillful Management. Homelike and livable, luxuri- ously appointed, an exclusive yet accessible location; modern in the best meaning of the word. ‘On Brooklyn Heights, overlooking New York Harbor. Residential or transient. | Montague-Hicks-Remsen Streets, Brooklyn ham. = sas — For those who drag through life To the man who has known in the past the energetic pleasures of hard work but who today finds that almost every effort seems a burden, even down- right illness would be preferable. A change of scene, or prolonged rest, would help—if dutics would permit. You need a tonic,’’ friends will say. Yes, but not a tonic that merely stimu- lates, but one that truly reconstructs, rebuilds what has been torn down. The success that Sanatogen, the food-tonic, has achieved in giving body-strength and nerve- force, not as a loan but as a lasting possession, gives us the confidence to recommend it to all whose bodies thus seem to have lost their balance. For Sanatogen, you must know, is a food that acts as a tonic, So pure and true that even the most enfeebled digestion can absorb it, so distinctive are its powers that it enables the digestion to get the maximum nutriment out of the ordinary diet, so decisive are i:s tonic effects that they seem ‘simply wonderful,”? as Arnold Bennett, the novelist, puts it. Sir Gilbert Parker, the statesman -author, tersely sums up the benefits of Sanatogen thus: “'Sanatogen is to my mind a true food-tonic, feeding the nerves, in- creasing the energy and giving fresh vigortooverworked body and mind.’” So you may be sure that whatever promise of success Sanatogen holds out to you is based not merely upon plausibleclaims, butuponactual per- formances in the past, proven and guaranteed a thousand-fold by the testimony of actual uscrs and the medical profession ite, azexpressed in signed letters written by over 21,000 physicians, Sanatogen is sold by good druggists, every- where, in three sizes, from $1.00 up. Grand Prize, International Congress of ‘Medicine, London, == Sanatogen ENDORSED BY OVER 21,000 (PHYSICIANS ena for “The Art of Living,’® a charming booklet by Richard Le Gallienne, the popular poe:- author, touching on Sanatogen’s kindly help, and giving other interesting aids in the quest for contentment and better health. The book is free. Tear this off as a reminder to write THE BAUER CHEMICAL COMPANY, 24E Irving Place, New York City. Atbitration RBITRATION is an agreement entered into between people before they begin to fight. When they have done everything to stop a quarrel but see each other, then they arbitrate, and the fight begins. Arbitration is as old as the flood. The first arbitration messenger known to history was the Ararat district messenger dove, when he came back with an olive branch; Mr. Noah let down the bars, and the real scrimmage for choice real-estate lots began. Now we have arbitration palaces instead of arks. But they are not any more armor-proof. comicbooks.com