Life — November 4, 1915 — page 10: what you’re looking at

What you’re looking at

# Analysis This is an **advertisement**, not a cartoon or satirical content. The page promotes The Gorham Company, a silversmith and goldsmith business based in New York with works in Providence and New York. The ad emphasizes that Gorham produces "the largest makers of solid silver ware of quality in the world." It highlights their sterling silverware's "beauty and individuality of design" and claims it represents "the Silversmith's Art in its highest development." The advertisement lists product categories (table silver, dinner services, tea and coffee sets, toilet silver, and individual pieces) and promises an assortment large enough to suit "every preference...in pattern and at prices to meet the requirements of every purse." The ornate decorative border is typical of early 20th-century luxury goods advertising.