Life — September 30, 1915 — page 5: what you’re looking at

Machine-transcribed from the original scan — historical spelling and the odd misread are preserved.

A patented device that will auto- matically and correctly operate the “pedal” when desired. The Pianola’s wonderful patented guide to correct tempo and tterpre= tations. Makes musicianly playing possible to all. An important and exclusive device that automatically emphasizes the “melody” notes either in the treble or bass. under- mere notes—soulless, unemo- taining harmonious notes and tional, unmoving. chords instead of simply producing e very B loud, jangling tones, as it must if ‘ianola : improperly used. ild. It One great invention—the like ° music of which is not to be found on >—to restin hand. ument ction, any other instrument—gives you command of ‘‘time’’. It shows you when and how to play — now gravely and majestically, now brightly, with hurried, trip- ping measures. It enables you to interpret So. one by one, problems quite unattainable by the‘‘player-piano’? are met by the Pianola. The dulled melody is brought out. The over- insistent bass is regulated. ‘The dead monotony of tempo is ban- ished. ‘The ‘‘feelinglessness’’ is of any with infinite meaning—to intro- gone. At a step you enter into w you duce into your playing the thou- the wonderful heritage of musical t your sand little graces of tempo, the self- expression through music’s Just as delicate retards and rests and most beautiful and comprehensive sprightly accelerations that bring out the subtle beauty of the music. instrument, the piano. At a step you feel the power to regulate melody just as the great pianists ntions At makes of you, 10 fact, a do, who simply do so because they weave finished artist of the piano. possess the ‘music mechanics’? es the Another invention, likewise which the Pianola supplies even , of in- exclusive with the Pianola, gives more effectively to you! 1 life- you command of one of the We want you to hear and know inven- greatest of the pianist’s arts — the Pianola—the real Pianola that ola far causing the melody to sing above towers musically so far above the ly me- the accompaniment. At thesame : ; so-called *‘player-pianos”’ its great espon- time it removes the cause of one —_This great Piano that Paderewski 1 90 and ja can ) your astine- |, and War or |} beauty these _ been of the severest criticisms against the player-piano—the marring emphasis of the bass—the insist- ent and monotonous thump, thumpof deep chords whose pres- ence should only be suggested. And still another invention takes care for you of the difficult and highly technical art of pedal- ing. It makes the ‘‘loud’’ pedal serve its proper purpose of sus- says *‘should be in every home."* There is but one Pianola It is made only by the Acolian Com- pany. And only in the following models: The Steinway Pianola The Steck Pianola The Wheelock Pianola The Stuyvesant Pianola The Stroud Pianola The famous Weber Pianola Prices from $550 Transportation charges added on Pacific Coast success has brought upon the mar- ket. And that you may hear this wonderful instrument, we ask you to write us direct so that we may tell you the music house in your vicinity that handles it. We will also send you free a beautiful and impressive catalog, if you write. Address Dept. R-9 THE AEOLIAN COMPANY AEOLIAN HALL NEW YORK Copyright, 1915, The Aeolian Company comicbooks.com ——=}