Life, 1915-05-20 · page 35 of 44
Life — May 20, 1915 — page 35: what you’re looking at
What you’re looking at
This page mixes political satire with automobile advertising. The left column contains a brief opinion piece where William Jennings Bryan criticizes Admiral Robert Peary's expansionist statement—that America must either grow to occupy "the entire North American world segment" or be obliterated. Bryan argues this ideology mirrors dangerous German imperial ambitions driving World War I. The satire questions why American naval officers endorse such aggressive nationalism. The bulk of the page advertises Gargoyle Mobiloils motor lubricant, with a detailed chart recommending specific oil grades for different car models. An unrelated Calox tooth powder ad also appears. The cartoon "The Sons of Ham" (upper left) is unclear from the image quality but appears to be a separate sketch. The page juxtaposes geopolitical debate about American expansionism with consumer marketing—a typical Life magazine blend of serious commentary and commerce.
📄 Transcribed text from this page (OCR, searchable)
Machine-transcribed from the original scan — historical spelling and the odd misread are preserved.
not 1 in adel. tidi- -am- addressed of wae THE SONS OF 1AM Just Enough for One - BRYAN smote Admiral Peary for saying at a public dinner: We cannot stand still; a hun- dred years hence we shall either be obliterated as a nation or we shall occupy the entire North American world segment. When an advertised man stands up lefore newspaper reporters and makes such an assertion as that, there should always be somebody equally conspicu- ous to rise up after him and express dissent. Admiral Peary is the distinguished explorer who thought there was not enough of the North Pole for two. It is quite natural that such a mind should be sure that there is only just enough of the “entire North Amer- ican world segment” for one nation. The idea that a nation must trans- gress its neighbors’ boundaries or be obliterated is not suitable for propa- gation, It is the German idea, that Europe is just now so busy with. What is the matter with our naval officers that so many of them are so hospitable to the German idea! PA ee “OXYGEN ‘ ooTh POW —————— LIFE | ny CW VO We San, SOUARS' . _POWE! ORE and more, motorists are coming to demand the exhilaration of driving a car, which, day after day, is fairly “tugging” with power. And they are fast learning that power is more than a matter of correct mechanical adjustment. If the fuel charge escapes down past the piston rings during the compression stroke, power plainly goes to waste. If, on the power stroke, the force of the expand- ing gases escapes past the piston rings, power again goes to waste. Piston clearances vary in different types of motor. You cannot secure full power unless you maintain a proper piston seal. This demands an oil whose body is suited to the piston clearance in your motor. Again: The average motor has some 1500 parts—most of them moving. Different types of lubricating systems are used to carry oil to these parts. Unless the oil you use is adapted to the feed system of your motor, incomplete lubrication of some parts must result. Friction follows. Power sufiers. So a very important demand cf full power is high- quality oil of correct body for your motor. At the right is shown our Chart of Automobile Recom- mendations which for years has been the motorist’s Here you will standard guide to scientific lubrication. find listed the correct oil for your car. If your car is not listed a complete Chart will be sent on request. After you have cleaned ont your motor and filled the crank case with the grade of Gargoyle Mobiloils speci for your car, you will discover what full power mea You will feel this power the moment you open the throttle. Try it on a familiar hill, If power is what you want, you should stop guessing about your lubricating oil and ‘act on the scientific advice furnished in the Chart on this page. Mobiloils 1 yrade for each type of motor In buying Gargoyle Mobiloils from your dealer, it to purchase in original packages. Look for the red on the container. For information, kindly address to our-nearest office. The four grades of Gargoyle Mobiloils, for gasol lubrication, purified to remove free carbon, are: Gargoyle Mobiloil “A” Gargoyle Mobileil “B” Gargoyle Mobiloil “E" Gargoyle Mobiloil “Arctic” For Electric Vehicles use Gargoyle Mobiloil “A for motor enclosed chains. For open chains and differential vse jargoyle Mobiloil “C". VACUUM OIL COMPANY, Rochester, N. Y., U. S.A. Specialists in the manufacture of high-grade lubricants for every class of machinery. Obtainable everywhere in the world ne motor Detroit Hoxton New York Chicago DOMESTIC BRANCHES: Prmadel 7 fi Correct Lubrication lon t Inthe Chart below the letter opposite the Since = 3 wi}! wnnn! wits bi too fo pa>i Fao> vine? E> S53: 5.5. >5: F Feed: Shaeasaaa: Sa3h5> Tititiiinouwt REE: >bho>i>>! >ife >>$t . a rN rs a e g a ry a x a i a = f rs " ar ya a x goyle Mobiloll ‘all models of both nd commercial vehicles unless otherwise Fo> >d>on. d>>del! eh>>>y: >>. d>>>h>| BFS [> >i >a > ade >>>>>aa> >F>di oF ieee: Fi >>>! Faro. wires p> >y wa. eh warms: >> > >>do! SS 537 a wm Foeeok. ohbawh. §> >S2333| wou ¥ Ti bl pwrse> >>>>ne Fee 3533 FESS titibitit ies SSE ies Resa. waho>s 2 Ee ieiti = mass DDERa>>! i >>>khl boone eset peiiiwhisa> f San32 GaP Stititeiinlonticee oe Pr PRAaAMAa A MaSaRRD RAR SDS a™ eae so Leta 3333 =F Hi e335: RRS =e Saaione>e TS TET 323 ESEeiti SS teeta iiatii P35: >y>>>3>, >odte: >>Fa>eeey sa oe as ES Ee Ei ba Seie3) Fo Re e>> Fae> b> >> >F oijesk seas a $e ~~. a +||F¥ei ws: 33: 8: ase