Life — October 15, 1914 — page 38: what you’re looking at

Machine-transcribed from the original scan — historical spelling and the odd misread are preserved.

Fair Play in Telephone Rates T is human nature to resent paying more than any one else and to demand cheap telephone service re- gardless of the cost of providing it. But service at a uniform rate wouldn't be cheap. It would simply mean that those making a few calls a day were paying for the service of the merchant or corporation handlinghundreds of calls. That wouldn't be fair, would it? No more so than that you should pay the same charge for a quart of milk as another pays for a gallon. To be of the greatest usefulness, the telephone should reach every home, office and business place. To put it there, rates must be so graded that every person may have the kind of service he requires, at a rate he can easily afford. Abroad, uniform rates have been AMERICAN TELEPHONE AND TELEGRAPH COMPANY AND ASSOCIATED COMPANIES One Policy Modern Inventions UR patent newspaper reader, This consists of a small device which fits over the eyes with as little inconvenience as a pair of glasses. Enables you to tell the true from the false. All incorrect statements are not seen. When you first look at a modern newspaper through this marvelous invention, whole pages appear blank, Saves an enormous amount of time. detector, which may also be attached, and which will enable you instantly to detect the plot of any magazine story, and whether it has ever been used before. Eliminates ninety-nine per cent. of all magazine stories. glance through our “ reader’ at any metropolitan paper must convince. One System tried by the government-owned 3ys-, tems and have so restricted the use of the telephone that itis of small value. | The great majority of Bell subscrib- | ers actually pay less than the average | rate. There are a few who use the telephone in their business for their prot who pay according to their use, establishing an average rate higher than that paid by the majority of the subscribers. To make a uniform rate would be increasing the price to the many for the benefit of the few. All may have the service they re- quire, at a price which is fair and rea- sonable for the use each makes of the telephone. These are reasons why the United States has the cheapest and most efficient service and the largest number of telephones in the world. Universal Service Pays for itself in a week. Special plot- Demonstrations given at any time, A Readiness Energy Devotion Courage Results Order Sunshine Sacrifice But for Education T is practically impossible to esti- mate the high degree of perfection the human race would have reached ere this if it hadn't been for educa- tion, If we had not adopted the system of collecting a hodge-podge of things and agreeing that this should be classical and that should be ethical and the other should be economical and these should be proper and those should be improper, and so on, we might have gone on and on with geo- metrically progressive strides, instead of crawling along at a snail’s pace. One of the worst things about educa- tion is that it gives rise to college faculties, and one doesn’t have to asso- ciate with college faculties very long to decide that they are about the last persons one would be likely to choose as custodians of progress. NEVERBIND FITS like your col- lar, hat or shoes. It can’t choke your leg—always lifts on the socks just enough to keep them smooth. i don’t | co your dealers we'll send sample pair, pen Te Bee ne es oe Si GEORGE: FROST C0. SOLE MAKERS, ROSTOS, MASS comicbooks.com