Life, 1914-10-08 · page 3 of 44
Life — October 8, 1914 — page 3: what you’re looking at
What you’re looking at
This page is primarily **advertising content** rather than editorial satire. The top-left cartoon ("At Present: Making Cheese on the Swiss Frontier") appears to be a humorous illustration of Swiss cheesemaking, though its specific satirical point is unclear from the image alone. The bulk of the page comprises **three advertisements**: one promoting low-neck fashion as democratic style, a wedding ring advertisement, and a substantial **Victor Victrola advertisement** showcasing phonograph models priced $10-$200. The Victrola ad emphasizes access to 5,000 musical selections. The bottom section begins an article on "The Promise of Eugenics," reflecting early 20th-century pseudoscientific interests that would later be discredited and weaponized by totalitarian regimes.
📄 Transcribed text from this page (OCR, searchable)
Machine-transcribed from the original scan — historical spelling and the odd misread are preserved.
AT PRESENT MAKING CHEESE ON THE SWISS FRONTIER Low-Neck for the Million THE democratic spirit is still the in- spiration of most contemporary things, including fashions, Current styles of street garb for women meet a democratic demand for low-neck for the masses. Why should the evening- dressed aristocracy have a monopoly of low-neck? If it is a good thing, if it is pretty, push it along! pass it around! It is pretty, undoubtedly. The modi- fied “ V'" shaped form of it gives quite a party effect to the streets. The best binder for life is a wedding ring. The next best is the one you see here, the price of which is One Dollar Address Lire, 17 West 31st Street, New York The binder is Nack cloth with gold letter ing, and will hold twenty-six copies, If you love music there should be a Victrola in your home A Victrola has no limitations— with a Victrola you can hear Victrola IV, $15 practically all the music of all the One world sung and played by the greatest artists, bands and orches- tras. For within the pages of the Victor catalog there are more than 5000 vocal and instrumental selections for you to choose from. Is there not a place for a Victrola in your home? Some day you will surely have a Victrola, and when this day comes you will immediately realize that you have added to your home the one thing that will bring the greatest pleasure to every member of your family. There are Victors and Victrolas in great variety of styles from $10 to $200, and any Victor dealer will glad- ly play any music you wish to hear. Victor Talking Machine Co. Camden, N. J., U.S. A. Berliner Gramophone Co., Moatreal, Canadian Distributors Alwaya use Victor Machines with Victor Records and Victor Needles—the combination. There is no other way to get the unequaled Victor tone. Victrola XVI, $200 Mahogany or oak The Promise of Eugenics NE of the chief troubles with the science of eugenics as it now flourishes is that If it possessed, say, ten times the efficaciousness that its most ardent devotees claim for it, and if its merits could immediately be brought to the attention of the entire human race, and if everybody would at once begin to conform with the prescribed p,gulations, then possibly in the course of two hundred years or so, comprising eight or ten generations, a practiced observer might be able to detect some little change in the constitutions and by-laws of human beings—provided always that no world-wide war or other emotional cataclysm intervened in the meantime to disturb calculations and put reason of all kinds out of business, comicbooks.com