Life, 1914-07-23 · page 2 of 40
Life — July 23, 1914 — page 2: what you’re looking at
What you’re looking at
This page is **primarily advertising**, not political satire. The dominant content is a Dioxogen advertisement addressing a practical domestic concern: the importance of keeping first aid supplies stocked in home medicine cabinets. The ad uses a rhetorical question ("Where's that Dioxogen?") to prompt anxiety about unpreparedness for minor injuries like insect bites or scratches. The only editorial content is a brief essay titled "Looking Backward," which critiques how modern churches have become entertainment venues rather than spiritual spaces. The author argues this reflects broader cultural decline—suggesting religion, like other institutions, has abandoned moral purpose for commercial comfort. The Biltmore Hotel advertisement fills the remaining space. No political figures or satirical cartoons appear on this page.
📄 Transcribed text from this page (OCR, searchable)
Machine-transcribed from the original scan — historical spelling and the odd misread are preserved.
every Thurwhiy, Annual Subscription Enteral at the Post Offce at New York, N. Vora Secoo | hed Five Dulurs. Single Copies, Tea Ceots ‘Chass Mail Batter Price i Engiand, Sixpence. Copyright Ia Engiand and the Hirth Possessions The Fine Art of Scamping 'ORKMEN who use poor ma- Fi t ; ™ : terials instead of the good ma- 1rs t terials called for inthe specifications are said to scamp. To scamp is not ; > . f to provide an inferior quality of what Mi ssin j ; you do give. The art of scamping, ; ei yt therefore, is highly important. It per- ‘ j ; meates industry, trade, literature and : the drama, not to. mention religion. Mr. Bryan, when he listened to the siren call of Chautauqua, was said to scamp; the New Haven Railroad scamped the public; an author scamps when he withholds his hest and gives only the appearance of literature. A man scamps his wife when, after lay- ing down wonderful-sounding. spe cations during courtship, furnishes undergrade affections and devotion after marriage, Scamping, therefore, : is universal and fairly popular. The test of good scamping is, nat- 9 ° > urally, to keep it out of the papers, not to let anybody else know it, and es that Dioxogen!) skeet good scamper distrusts his own methods. He violently objects to all Sunburn or insect bite—the apparently harmless scratch or the accusations, and is immeasurably tan ious inj i , if you point a finger upon him. He serious injury—when you reach for the Dioxogen bottle, i¢ should ane leis hat others scam, but be there. That empty space in the medicine closet may mean— he is shocked to think you could blood poisoning or infection—regrets won't fill the space. Witha believe it of him—even for an instant. bottle of Proving His Case e | She looked at him doubtfully after the proposal. “The man I marry,” she said, “must be both brave and brainy.” “Well,” he declared, “1 think T can Hl lay just claim to being both.” T admit you are brave,” she re- sponded, “for yor saved my life when on hand, you know you can do the best that can be done to prevent & our boat upset the other day; but that infection; to dress a cut or burn, to stop the pain and danger of an insect iettecaiee bite, to prevent the little hurt from getting big. Spat EDroey, wae ie “Tt certainly was,” he retorted. For face-relief after shaving or as a refreshing mouth-wash, Dioxogen is upsctthe boat ony pornos particularly effective during the hot weather. adies’ Home Journal. Dioxogen does not contain acetanilid; that’s why it will not change color, taste queer, turn rank or spoil, aa do acetanilid-preserved peroxides. Always a powenrut the same, ask for it by name—Dioxogen. Ask your druggist for a bottle a) oust IBOCTIC pay poset, phatneecerintad of Dioxogen today. MAL AND 'y: "iooioes ano gaat A two-ounce sample bottle of Dioxogen will be sent postpaid on request if you have never tried it. The Oakland Chemical Co., 10 Astor Place, New York Looking Backward America’s Latestand Most Refined and New York’s Centermost Hotel A minister should not speak comfortably to comfortable people. He Gets beret occas 7 tepan eaiiee ci Meck. ought to make such folk morally uncomfortable. . . . A church crowded with Sts., adjoining Grand Central Terminal people who want to be entertained is a poor recruiting-ground for the army of the 1000 rooms; 950 with bath — Room rates Lord. from $2.50 per day. Sultes from 2 to 1S : fooms for permanent occupancy. Large But, brother, the great trouble is that there is no alternative, The new, or comfort- “Fiees and santce teens penee able, religion hay come in response to public opinion. The dissolution of hell, as more for public or private functions. or less of a monopoly in restraint of future happiness, has been followed by the Oey eens. Pres, aun ; : ; P John McE. Bowman conviction of immunity. Health has largely come in as a substitute for doctrine. Vice-Pres. Morality has come to he regarded as a question of digestion. Outdoor sports have succeeded indoor worship. The New Freedom has come in religion as well as in politics. ITING of the tendency to make churches places of entertainment in order to attract audiences, the Biblical World says