Life, 1913-10-30 · page 4 of 40
Life — October 30, 1913 — page 4: what you’re looking at
What you’re looking at
This page is primarily **editorial/promotional content** rather than political cartoons. The "Coming" section advertises upcoming special issues: - **Thanksgiving Number** (addressing holiday themes) - **Dancing Number** (capitalizing on post-baseball season entertainment) - **Army Number** (likely WWI-related, given the era) - **Navy Number** (referencing "Jack Tar," naval slang) - **Christmas Annual** The "Modesty Is Our Forte" section uses humor to encourage subscriptions, self-deprecatingly suggesting readers should "inveigh some unsuspected friend" to subscribe. The ornate decorative border with classical figures is typical of early 20th-century magazine design. **No specific political figures or satire are present**—this is primarily a circulation-building advertisement disguised as editorial content.
📄 Transcribed text from this page (OCR, searchable)
Machine-transcribed from the original scan — historical spelling and the odd misread are preserved.
Next Week—Thanksgiving Number. A large and intensely important issue with not enough in it about Thanksgiving to hurt. November 13th—Dancing Number. The baseball season now being over, it is necessary to keep the American people on the high intellectual plane in which the world’s series left it. Hence the Dancing Number. November 20th—Army Number. This number, we wish it im- mediately understood, is not dedicated or devoted to the army. It is a pictorial and cheerful salute to the Boys in Khaki. November 27th—Navy Number. The only reason this comes after the Army Number is because “ A” comes first in the alphabet. The navy has always been close to Lire’s heart, and this number will be the result—a tribute to Jack December 4th—Christmas Annual. The price of this number is twenty-five cents. This annual number explains all about Christ- mas. Also what is the matter with Santa Claus, and a vast variety of other things of great human interest. Modesty Is Our Forte We hesitate to mention it, but now is the real time to subscribe. You need all the cheerfulness that you can get to pull you through Christmas. By obeying that impulse and sending in $5.00 (Cana- dian $5.52, Foreign $6.04) you will secure Lire year, a handsome premium picture, “ Vet- , and the Christmas Annual thrown in— ided your subscription is received before December first. If you are a regular subscriber and are reading this merely because you enjoy good literature, inveigle some unsuspecting friend who is not continuously enlightened to respond to this alluring offer. Remember that you have not lived in vain if you can get anyone else to spend $5.0o—just now. If at the end of the year you wish to renew your subscription, you can have it on the same terms, Free For a single, solitary two-cent uncancelled postage will send you a copy of the M 'o. 2, in which will be found a rem collection of witticisms; printed in colors. Shall We Obey That Impulse and Issue a Proper Number? SUE | G PSE SEO AAS Sos NI sre Wee AG cz comicbooks.com