Life, 1913-10-02 · page 41 of 48
Life — October 2, 1913 — page 41: what you’re looking at
What you’re looking at
This page contains three distinct pieces: a **Grinnell Gloves advertisement** (left), a **satirical article on farm mortgages** (top right), and a **Pabst Blue Ribbon beer advertisement** (large center-right). The mortgage piece is social satire mocking rural farmers' precarious financial situations. It ironically advises farmers to maintain mortgages and entertain their creditors with hospitality—essentially suggesting farmers should wine-and-dine the very people foreclosing on them while neglecting their own farms. The joke targets both farmers' vulnerability and the exploitative mortgage system. The excerpt from August Strindberg's "Utopians" is anti-war commentary criticizing militaristic pageantry (uniforms, music, banners) as deceptive concealment of war's brutal reality—blood, death, grief. It argues honesty would require displaying these horrors openly. The Grinnell Gloves and Pabst ads are straightforward period advertising, though the Pabst features a testimonial format common to early 20th-century marketing.
📄 Transcribed text from this page (OCR, searchable)
Machine-transcribed from the original scan — historical spelling and the odd misread are preserved.
LIEE ; Be Sure They’re . About Mortgages e Grinnell Gloves A LWAYS have a mortgage on your farm. If worst comes to worst you can write : a play with your farm mortgage as the main motive. Having never been done Whether you motor, golf, hunt, fish, require street bef 1 is b i ke ah gloves, or gloves for heavy work, you will find there etore, :this)1s bound to make:a. hit: innell Glove made especially for your purpose Also, be sure and fit up a bridal suite for the man who owns the mortgage when ade with extreme care in every detail. The he visits you in a vain attempt to collect the interest. By entertaining him properly le illustrated is great for hunting, combining the sy ¢ * A ae hcl a wlilen Sih the Ange fecdem af «|| you will not only shed a few rays of sunlight into an otherwise cheerless career, but you flove—-comes in either elastic wrist or gauntlet, will also be able to stave him off for many happy years—years in which your wife and ined with lambskin, eiderdown, fleece, etc. children are taking care of the farm while you linger amiably and gallantly in the vicinity Gri ell of the nearest great White Way, telling your friends what it means to be a real farmer. Gloves Sold with a Bond are made from specially tanned coltskin, soft as velvet, tough as rawhide, washable in soap and water or gasoline, and guar anteed not to crack, peel, shrink, or harden with wear. Original | Grinnell Features— “Rist-Fit” affording snug. com- fortable fit at wrist in gauntlet gloves, and holding the, cuffs back in place. “Grip-Tite’, cor- rugated double palm, — giving double wear and a firm, sure grip without effort on wheel, handlebars, or reins. See Grinnell Gloves at your peter's—if he is not supplied let us, know, his name ed we will send our handsome Glove Book free. ORRISON-RICKER MFG. CO. Broad Street Grinnell, Iowa War ‘OR you now,” continued the priest, “there exists a little traitoress with a torch in her hand, a cherub that from her basket scatters roses to conceal the piles of refuse along life’s way; she is » the angel of lies and her name is nour, The ancients worshipped her in Greece, princes have caressed her, for she has blinded the eyes of the people, so that they have not seen things as they are. She goes through life, and lies and lies!’ Why, ye warriors, why do you dress in gay uniforms, bright with gold and lace and shining colors? Why do you always do your work to the tune of music and under waving banners? Is it not to conceal what really lies be- hind your craft? If you loved truth, you would dress in white aprons, like butch- ers, so that the spots of blood would show right well; you would go with knife and mallet, like killers in the shambles, with cleavers dripping blood, and sticky with tallow. Instead of a band marching at your head, you would drive before you a crowd of shricking men and women; men and women crazed with grief and horror at the sights of the battlefield; instead of banners you would wave shrouds, and pile your am- munition carts high with coffins!" From “Qualms of Conscience”, a part of 1 “Utopians", by August Strindberg. The Beer of uality “Or course you favor an clastic cur- Tency,”” “Yes,” replied Grandpa Mintlicker ; “but I'd like to see some o” that good old-fashioned elasticity that ‘ud enable 2 two-dollar bill to reach all the way around a family market basket —Washington Star. comicbooks.com