Life, 1913-08-14 · page 5 of 40
Life — August 14, 1913 — page 5: what you’re looking at
What you’re looking at
This page is primarily **advertising**, not political satire. The dominant content includes: 1. **Carstairs Rye whiskey ad** (left): Standard product advertisement emphasizing quality and popularity since 1788. 2. **Pears' Soap ad** (right): Large advertisement claiming superiority for skin care, featuring photographs of women and claiming 100 years of testimonials to its effectiveness. 3. **"Desert Gold" rhymed review** (center): A poem by Zane Grey reviewing what appears to be a Western novel or film, featuring characters named Rojas, Richard Gale, and Nellie in a desert adventure plot. 4. **Minor cartoon** (bottom left): Shows a man reading a menu, captioned "Not always reading maketh ye full man," attributing the quote to Bacon—a light joke about dining. The page reflects early 20th-century magazine advertising practices rather than political commentary.
📄 Transcribed text from this page (OCR, searchable)
Machine-transcribed from the original scan — historical spelling and the odd misread are preserved.
LIFE As it has done—for 125 years, From Wash- -{ _ ington’stimeto Wilson’s, Carstairs has held an hon- ored place in the hearts and homes of discriminating people. A blend of the choicest ryes, mellow, aged in wood. For socialand medicinal purposes it has no superior. At best clubs, hotels, cafes and restaurants. ‘The numbered label shows our bottling. Established 1788 25 try Soup Roast Bey “Povke Vea Salad Eans CTETORS Kee Credyy NOT ALWAYS MAKETH YE FULL MAN” Bacon. Double. Brain en vegetables, fruits, ete.), which produce accurate re: “shen selentifieally combined and proportioned. By taking Amount of strong brain foods, brain power can be doubled. in “New Brat iiaimaten, Pood Expert, Devt, Rhymed Reviews Desert Gold (By Zane Grey. Harper & Bros.) UR college boys, -beyond a doubt, Are trained as football stars in order That they shall put to utter rout These villains on our southern border. In vain the Greasers show their teeth And knives that flash and guns that crackle! They all go down like straw beneath The lad that used to play right tackle! Rojas (who should be wearing horns And tail, by this, in lower Hades) Essayed to steal Lieutenant Thorne’s Affianced bride, divine Mercedes. But did he guess that Richard Gale, The football star, was near? I trow not! For Richard made that Greaser quail And tied him right up in a bow-knot. Rojas, with all his band, pursued Our fugitives o’er sand and lava; They reached a desert solitude As parched as Aden, hot as Java. And there ensued relentless strife Till that fell fiend of blood and ravage, Rojas, was carved up with a knife By Gale's devoted Yaqui savage. When Gale and friends returned to town To convalesce on broth and jelly, Our hero's sweetheart threw him down, “I will not marry you,” said Nellie. “A doubt is cast upon my birth; lam not fit to wed a lackey!” So Richard's hopes were dashed to earth— But, hist! Again the faithful Yaqui! He pilots Dick where metal shines— "Tis gold!—and on a rock projecting Are Nellie’s mother’s marriage lines, Where Nellie’s father died, pros- pecting. The thing that chiefly interests me Is not Gale’s prowess in athletics, But how the Yaqui “rolled out” “Sipm A pretty problem in phonetics. Arthur Guiterman, It is well to remember that in going from home, changed conditions are tem- porarily experienced, which often act unpleasantly upon the skin. The best safeguard against such skin troubles is the frequent use of Pears’ Soap which protects the skin by its soft, pleasant, emollient action, and at the same time, insures the fullest beauty of complexion of which the skin is capable. The greatest skin spe- cialists and the most cele- brated beauties of the last that, in hygienic and beautifying properties No Soap has ever Equalled Pears The Great English Complexion Soap comicbooks.com