Life, 1913-04-24 · page 43 of 48
Life — April 24, 1913 — page 43: what you’re looking at
What you’re looking at
This page combines satirical commentary with advertisements and society content. **"What We Long For"** is satirical social commentary contrasting philosopher Rudolph Eucken's idealistic talk of "harmony of soul" with ordinary Americans' mundane complaints: expensive eggs, low wages, wives wanting multiple hats, dull sermons, and the struggle to pay rent. The joke critiques the gap between high-minded philosophy and working-class reality—most people aren't seeking spiritual truth but relief from everyday frustrations. **Mrs. Woodrow Wilson as Landscape Painter** is a society feature promoting her artwork in *The Ladies' Home Journal*, highlighting the First Lady's artistic pursuits. **"Easy"** is a brief humorous anecdote about a woman touring an aviation meet who asks a pilot what happens if engines stop mid-flight. The guide jokes that three French pilots currently aloft have stopped engines and are "starving to death"—dark humor about aviation's dangers. The page is primarily advertising and lifestyle content typical of this era's *Life* magazine, mixed with gentle social satire.
📄 Transcribed text from this page (OCR, searchable)
Machine-transcribed from the original scan — historical spelling and the odd misread are preserved.
rain, etc. ve booklet friends What We Long For “We long for eternal truth, and we must work for it in earnestness and faith in our fellow men until at last we have a harmony of soul.” HIS is what Prof. Rudolph Eucken, of Jena University, said in a lec- ture delivered at Springfield, Mass. What most of us, however, are really longing for is something entirely differ- ent from what Professor Eucken thinks it is, Most“of us are wondering why it is that our next door neighbor is such a peculiar person; that the price of eggs should be so frightfully high, consider- ing the output; that salaries and wages should be so low; that our wives should want more than one hat a year; that our husbands should take such vulgar pleas- ure in baseball and prize fighting ; that it should be so hard to get good seats at the theatre on Saturday night; that wall paper should fade so quickly, and that tires should not last longer than they do; that sermons should be so dull and the latest novels so tedious; that all other babies but our own should be so unin- teresting, and that people with only one bathroom should be so self-conscious about it. The nearest approach that the average human being comes to that “harmony of soul,” of which Professor Eucken so eloquently speaks, is usually during those rare moments when, just after the first of the month, by extraordinary efforts, we have succeeded not only in paying the rent, but the majority of the other bills beside. (See Europe enxAULO We have for Hire the Best Open and Closed Automobiles for British and Con- > tinental Motoring at the most reasonable J inclusive tariff in Europe, ra HULU OBSTATA LEH PS ADE DS Europe in an Auto fully describes our services. Mailed Free on request. The International Autotravel Society 56-69 Morning Post Buildings ‘The Stravd, Leadon, England = = PLOTS wanrre,fo2® PLAYS Tecan write them. Manufacturers now paying $25 to $100 for GA tot. We teach yol how to write and eell them "No. pre ee necessary. Write now for free details. MMOCLTED MOTION PICTURE SCHOOLS, 674D Sheridan Read, Chicago MRS. WOODROW WILSON AS A LANDSCAPE PAINTER Acomparative few only know to what extent the Lady of the White House is a landscape painter, or have seen the actual work of her brush. Her two most represent ative paintings, personally selected by Mrs. Wilson and presented with her special permission, are given in their fall and original colors, for the first time in any magazine, in the May number of THE LADIES’ HOME JOURNAL Aside from the surprise that awaits a first acquaintance with Mrs. Wilson's art, the pictures lend themselves beautifully to framing. On Sale Everywhere—15 Cents ‘The Curtis Publishing Company, Independence Square, Philadelphia, Pennsylvania During one of the aviation meets a Smell the real young woman went through the hangars and after asking the usual foolish ques- violet fragrance tions that aviators have to answer during in hich we have caught a tour of inspection, she wanted to know a AYERS CHORE, BORD: “But what if your engine stops in the Jergens air—what happens? Can't you come down?” mane catngen Coe Violet Glycerine / “That's exactly the trouble,” re- ap sponded the willing guide. “There are The moment you. o, now three men up in the air in France ‘2e stamp for sample with their engines stopped. They can't ge ete pny get down and are starving to death.” | —Argonaut. comicbooks.com